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OMG Danvers Meeting Software Services Grid Workshop

E-Commerce Challenges & Opportunities Abdul Akram, Ph.D. Sprint. OMG Danvers Meeting Software Services Grid Workshop. Topics. ECDTF Mission Commerce & E-Commerce Consumer Market Business Market mCommerce E-Commerce Related Standards E-Commerce Challenges

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OMG Danvers Meeting Software Services Grid Workshop

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  1. E-Commerce Challenges & Opportunities Abdul Akram, Ph.D. Sprint OMG Danvers Meeting Software Services Grid Workshop

  2. Topics • ECDTF Mission • Commerce & E-Commerce • Consumer Market • Business Market • mCommerce • E-Commerce Related Standards • E-Commerce Challenges • E-Commerce Opportunities • Going Forward

  3. ECDTF Mission To provide middleware standards that will enable businesses to build interoperable e-commerce services. Middleware that is built on the component based architecture and leverages the OMG and industry standards for an industrial strength platform for delivery of business applications.

  4. Commerce • To satisfy a need through a product or service that a consumer is willing to pay for.

  5. E-Commerce • Conduct commerce through electronic media. • Requires an infrastructure that enables parties to conduct their business either wholly or partly through computing resources.

  6. Business Models • Auctions • Consumer Market • Business Market • Exchanges - • Single Buyer multiple Suppliers • Multiple Buyers multiple Suppliers • ...

  7. Consumer Market • Shop front • Catalog • Shopping cart • Payment processing • Notification of shipment • Order status • Return • Security • …..

  8. Business Market • Supply chain management • Workforce management • Asset management • Catalog management • Electronic Bill Presentment & Payment • Demand Forecasting • Logistics management • ERP integration to production systems

  9. mCommerce • Mobile Portal • e-wallet • Digital certificate • Data vault • Location based services • Personalization • Summarization

  10. The Growth of the Digital Economy • Growth - By 2003 • 10,000 online exchanges (Gartner) • $1.3 Trillion volume (Forrester) • Trends • New waves in single marketplace • Each wave have been consistently driven by open standards and new business needs DigitalEconomy Dynamically-CoupledBuyers & SellersB-2-B-2-C DynamicBusinessEcosystems: InterconnectedCommunities Stand-aloneAdvertising & Product Information Tightly-CoupledBuyingB-2-B Stand-aloneRetailingB-2-C SCM “eBusinessMoniker” Digital Communities/Marketspaces E-Tailers “The Amazon effect.” E-Procurement The Death of “E-”Birth of the New Economy Customer Age:Customer-drivenCompanies CollaborativeValue-Chains E-Commerce Brochureware Click & MortarDigital Corporations Sell-SideTransactions Buy-SideTransactions Communities & Commerce 1992 1996 1998 1999 2000 Forward

  11. E-Commerce Related Standards • .Net, UDDI • Rosetta.net • XML, SOAP • ebXML • OMG • Let’s see the picture …

  12. OMG E-Commerce Efforts Encounter Models(Bilateral & Multilateral Negotiation, and Promissory Engagement,…) Capability Brokerage(Registry &Discovery) Catalog TrustManagement Document Document ... Collaboration Desktop Community PKI Task and Session(People, Places, Things) Identity Time Naming Authority Identity Notification Properties Payment Lifecycle Collections Transactions XML Lifecycle Collections CORBA 2.3(POA, value types, asynchronous messaging) CORBA 2.3 Source: OSM.net

  13. E-Commerce Challenges • Walled Gardens • Application integration • Computing infrastructure • Customer expectations • performance • providing service (not selling products) • single sign-on • single payment • personalization

  14. MDA as the Target Architecture In successful e-commerce cases you’ll find that multiple companies’ systems work together seamlessly, even when their computing systems are built using different computing infrastructure. The key to their success is the integration of their business models. This in essence is the Model Driven Architecture (MDA). MDA is made for e-commerce. Business partners define their business model, define exchanges and run the systems on their own technical platforms.

  15. E-Commerce Opportunities • New computing paradigms • GRID computing infrastructure • Semantic Web • DAML + OIL • UML, MOF • MDA • Multiple consortia collaboration

  16. Going Forward • Joint standard definition • Closer coordination between consortia • Leverage each others work • Identify and recognize areas of focus • Define modalities for collaboration Let us make the waves together.

  17. Q & A

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