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PRUDENTIAL PLC JONATHAN BLOOMER GROUP CHIEF EXECUTIVE

PRUDENTIAL PLC JONATHAN BLOOMER GROUP CHIEF EXECUTIVE. Strength & Opportunity Through Diversity. PRUDENTIAL PLC GROUP OVERVIEW. Focus on medium and long term savings A leading international retail financial services player: UK/Europe Asia US Scale and resources for future growth

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PRUDENTIAL PLC JONATHAN BLOOMER GROUP CHIEF EXECUTIVE

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  1. PRUDENTIAL PLC JONATHAN BLOOMER GROUP CHIEF EXECUTIVE Strength & Opportunity Through Diversity

  2. PRUDENTIAL PLC GROUP OVERVIEW • Focus on medium and long term savings • A leading international retail financial services player: • UK/Europe • Asia • US • Scale and resources for future growth • Balancing short-term and long-term strategies to deliver value to our shareholders

  3. CLEAR BENEFIT FROM STRONG POSITIONS IN INTERNATIONAL MARKETS APE sales by region NBAP by region 2002 H1 £397m £927m 23.4% 34.0% 36.5% 44.4% 32.1% 29.5% 1999 H1 £778m £275m 8.3% 12.4% 27.9% 52.7% 34.9% 63.8% UK & Europe US Asia

  4. A MARKET WITH COMPELLING DEMOGRAPHICS United States • Increased longevity • Increased affluence • Ageing population • Large baby boomer generation • Social Security is overburdened Funding for retirement is a growing issue Source: “An Ageing World”, US Census Bureau, November 2001

  5. BUSINESS MODEL IN EVERY MARKET WHERE WE OPERATE • Balance growth and return on capital • Low cost base/scale economics • Product expansion • Multi-channel distribution • Financial discipline

  6. GROUP STRUCTURE UK & Europe USA Asia

  7. STRONG SALES IN A DIFFICULT ENVIRONMENT VARIABLE ANNUITIES Successful launch of Perspective II FIXED ANNUITIES Continued strong growth $250 $600 $500 $200 $400 $150 $300 Sales ($millions) Sales ($millions) $100 $200 $50 $100 $0 $0 Jul Jul Apr Oct Jan Jun Feb Mar Sep Apr Jan Aug Nov Dec Oct Jun Feb Mar Nov Sep May May Aug Dec 2001 2002 2001 2002

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