1 / 24

NEGOCIANDO CON CHINA

This guide provides valuable insights and strategies for entering the Chinese market. Learn about building relationships, finding partners, understanding rules and regulations, studying the market, and focusing on niche opportunities. Discover the importance of market research, product adaptation, flexibility, and sustainable growth. Explore distribution channels, industry profiles, and top product prospects. From nuts and seafood to dairy products and premium ice cream, uncover the sales potential in the Chinese market.

pespinosa
Télécharger la présentation

NEGOCIANDO CON CHINA

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. NEGOCIANDO CON CHINA JOSE CHLIMPER 30 de Marzo de 2006

  2. GUIAS PARA ENTRAR AL MERCADO • Comprender la importancia de las relaciones personales. • Encontrar un socio o distribuidor. • Conocer las reglas. • Estudiar el mercado y su estructura. • Encontrar un nicho de mercado y enfocarse en este.

  3. GUIAS PARA ENTRAR AL MERCADO • Invertir (sabiamente) en la investigación de mercado. • Adaptar sus productos. • Ser flexible. • Perseguir un gradual pero sostenible crecimiento. • Invertir en desarrollo de mercados.

  4. CANALES DE DISTRIBUCION • Hipermercados y Supermercados • Tiendas Boutiques • Bodegas

  5. Industry Profiles

  6. Beyond Shanghai

  7. Top Products and Competitors ? Oranges U.S.,New Zealand, South Africa ? Grapes Chile, U.S. ? Apples U.S., Chile, N. Zealand ? Cherries U.S., New Zealand ? Lemons and Limes U.S., New Zealand ? Red Meat (f/c/f) U.S.,Canada,Denmark, New Zealand, Australia ? Breakfast Cereal United Kingdom, U.S., Korea ? Cheese New Zealand, Australia, EU, U.S. ? Frozen Proc. Potatoes U.S., Canada, New Zealand ? Frozen Corn U.S. ? Dairy (not incl. cheese) New Zealand, Australia, France, U.S. ? Poultry U.S., Brazil ? Tree Nuts Russia, Korea (chestnuts), Iran (pistachios), U.S. (almonds, pistachios, walnuts, hazelnuts), Mongolia ? Premium Chocolate Switzerland, Belgium, Italy, France ? Premium Ice Cream France ? Seafood Russia, North Korea, U.S., Canada, Norway, Japan ? Wine Chile, France, Australia, U.S., Italy ? Ginseng Canada, U.S., Korea

  8. IV. Best Product Prospects IV.A Products Present in the Market Which Have Good Sales Potential • Nuts and dried fruit • Seafood • Poultry meat • Red meat • Frozen vegetables (esp. sweet corn) • Infant formula • Baby food • Dairy products (esp. ice cream) • Frozen potato products • Fresh fruit (oranges, apples)

  9. IV.B Products Not Present in Signficant Quantities, Which Have Good Sales Potential • Premium Ice Cream • Fresh fruit (cherries, pears) • Processed/dried fruit (blueberries, cranberries) • Mexican food • Ready-to-cook and ready-to-eat foods • Organic foods (niche market) • Functional foods

  10. LAS FOTOS PRESENTADAS EN EL FORO POR EL SR. CHLIMPER FUERON ELIMINADAS DE ESTA PRESENTACIÓN POR SER DE GRAN TAMAÑO, LO CUAL DIFICULTABA LA PUBLICACIÓN EN LA WEB DE COMEXPERU.

More Related