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JAN CHIPCHASE

JAN CHIPCHASE. tech@state. ~8.6 billion humans. ~5 billion subscribers. Source: ITU, estimate for end of 2010. ~1.2 billion phones sold. Source: Nokia, 2009. “cell phone”. aspiration. convenience & privacy. convenience & privacy. some, but not all transactions. “illiteracy”.

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JAN CHIPCHASE

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  1. JAN CHIPCHASE tech@state

  2. ~8.6 billion humans

  3. ~5 billion subscribers Source: ITU, estimate for end of 2010

  4. ~1.2 billion phones sold Source: Nokia, 2009

  5. “cell phone”

  6. aspiration

  7. convenience & privacy

  8. convenience & privacy some, but not all transactions

  9. “illiteracy”

  10. “illiteracy”

  11. “competency”

  12. “competency” to be connected?

  13. “competency” to complete a financial transaction?

  14. “competency” what does the user need to know to complete the task in any given context?

  15. “competency” what does it mean to be financially literate in any given context?

  16. rote learning

  17. proximate literacy

  18. proximate literacy

  19. ownership is not “use”

  20. ownership is not “use” the path of least financial resistance

  21. corner-shop app stores

  22. corner-shop app stores

  23. corner-shop app stores content mediators, technical competency

  24. user literacy our literacy of users

  25. user literacy our literacy of users

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