CENSUS 2020

1. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN www.becountedmi2020.com

2. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Census • The United States has collected data about its population since 1790 and continues to collect data every 10 years. Currently, the National Archives has the 1790 to 1940 census records available to the public. • Article 1, Section 2 of the Constitution calls for an “enumeration” to be made of the populace “within every subsequent term of 10 years.”  • The Census is used – among other things – to apportion political power. www.becountedmi2020.com

3. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Michigan • Only state that lost population during the last census period. • From 2000 to 2010, Michigan’s population fell 0.6 percent, from 9,938,444 to 9,883,640, a decline that experts largely attributed to job losses in the auto industry. • Every other state in the country grew that decade, led by Texas, which gained 4.3 million people, and California, which gained 3.4 million. • Based on data (property tax records, school enrollment, purchased mailing lists, aerial scans) – only 80% of Michigan Residents participated in the 2010 Census. www.becountedmi2020.com

4. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN What’s At Stake • Accurate census data are essential for the fair distribution of the country’s 435 congressional seats and for the fair allocation of government resources • Michigan is at risk of losing another seat this time • More than 15 billion federal and state program dollars were distributed to Michigan communities annually based on census data • This is particularly important for Michigan because about 42% of our state budget relies on federal funding www.becountedmi2020.com

5. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Why this Census different • The 2010 Census was the most expensive in history. www.becountedmi2020.com

6. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Moving to online • Will save $5.2 Billion Tax Payer Dollars • Every person that completes their census online decreases the need for a Census Taker to knock on their door • People will be able to respond from any device – anywhere – instead of responding to a paper form that arrived in their mailbox • Response rate should go up & Costs should go down • Be more inclusive (languages and vision impairments can be addressed) www.becountedmi2020.com

7. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN But there are huge risks • People who don’t have access to the internet (“dead” spots in our community) • People who fear technology • People who fear the security of their information being transmitted through the internet • A new system – with little time to test and 10 years to live with the results www.becountedmi2020.com

8. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Citizenship Question • The Citizenship Question was removed in 1950 • The Supreme Court is deciding if the Citizenship Question will be allowed • If the Citizenship Question is added research suggests an estimated up to 6% will refuse to complete the Census. www.becountedmi2020.com

9. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • 16 Largest Programs • Highway planning and construction, Head Start, special education, free and reduced-price lunch programs, WIC (the Special Supplemental Nutrition Program for Women, Infants, and Children) and CHIP (the Children’s Health Insurance Program) • Under current funding figures, Michigan would lose $1,800 of federal funds per year for every person not counted • As an example if just 5,000 children were missed in a community that would be loss of $90 million – 5,000 X 1,800 X 10 – because we have to live the count for 10 years www.becountedmi2020.com

10. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN WHAT’S AT STAKE? LARGEST FEDERAL SOURCES THAT USE CENSUS DATA FOR DISTRIBUTION www.becountedmi2020.com

11. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN WHAT’S AT STAKE? MICHIGAN’S HARD-TO-COUNT POPULATIONS• People of color • Immigrants • Undocumented people • Young children • Low-income people • Homeless individuals • Those traditionally served by nonprofits www.becountedmi2020.com

12. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN WHAT’S AT STAKE? THERE IS STRENGTH IN NUMBERSThe more people counted means more money and power for Michigan residents at home and in Washington. What’s at stake: • Michigan stands to lose $1,800 per person per year of federal funding to support programs that use Census data.  • Census data are used by public officials to determine distribution of federal funds for programs, including: Title l and Special Education grants; Foster Care and Child Care grants; Section 8 Vouchers; K-12 Education; and Head Start/Early Start, among others.  • Michigan stands to lose another Congressional seat and a reduction in the number of electoral college votes – reduced representation at the federal level. • Federal funding for infrastructure programs, including rebuilding roads, highways and bridges. • An inaccurate Census count means the hard-to-count populations will rely more heavily on nonprofit organizations for services. www.becountedmi2020.com

13. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Current Challenges • US Census Bureau has been directed to spend less on the census than last time • Internet First Model • While it’s convenient for some, internet access is a problem for a lot of our citizens including seniorsThere are privacy and cyber-security concerns • 50% reduction in Census bureau offices and field workers • For the 2020 Census, there are 5 local offices placed in Michigan – Macomb County, Oakland County, Detroit, Lansing and Midland • Distrust in government is at a very high level www.becountedmi2020.com

14. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Coverage Map www.becountedmi2020.com

15. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Timeline • March 2020 – Internet Self Response Begins • 1st Postcard Mailings Begin • 2nd Postcard Mailing Sent • 3rd Postcard Mailing Sent • April 1, 2020 – CENSUS DAY • 4th Postcard Mailing Sent • 5th Postcard Mailing Sent • May 2020 – Nonresponse Begins • Doorknocking – 1x www.becountedmi2020.com

16. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Why you matter • The population you serve and are connected to are the undercounted. • You are trusted by this population. • You have access to this population • You can provide access to the online system • You can make the case www.becountedmi2020.com

17. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • What should you be doing right now • Assign a staff person or volunteer as your nonprofit’s census liaison • Learn about the census – timeline, impact • Discuss at a staff meeting • Discuss at a board meeting • Learn about the areas of your community that are hard-to-count www.becountedmi2020.com

18. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • And then…. • Summer 2019 • Discuss opportunities with your current funders for grants to support get-out-the-count in your community • Add information about the census to an E-Communication or Newsletter • Contact your local or regional census office about partnering • Advertise U.S. Census Bureau job opportunities • Contact your city and/or county about local complete count committees www.becountedmi2020.com

19. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • If you are in Jackson County, MI Grants of up to $5000 are available to help you get out the vote. Your Complete Count Committee is held on the 3rd Thursday at 11am at the Center for Family Health, 536 N. Jackson St. If you aren’t in Jackson County – go to BeCountedMI.org and click “Engage” to find your local hub. www.becountedmi2020.com

20. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Questions? www.becountedmi2020.com