'Boomerang effect' diaporamas de présentation

Social Influence

Social Influence. Reference Group. A set of people Whom individuals compare themselves to Guiding attitudes, knowledge and /or behavior. Types of Reference Groups. Associative Aspirational Dissociative Marketers Identify and appropriately represent target consumers

452 views • 20 slides

SCIENCE & TECHNOLOGY IN A MULTICULTURAL WORLD THE CULTURAL POLITICS OF FACTS & ARTIFACTS

344 views • 18 slides

Why We Buy by Paco Underhill

Why We Buy by Paco Underhill. Chapters 3-7: The Mechanics of Shopping. Key Topics. Chapter 3: The Transition Zone Chapter 4: Bags/Baskets Chapter 5: Signs Chapter 6: Physical Flow Chapter 7: Seating . Transition Zone. What is it? Good ideas for the Transition Zone

737 views • 8 slides

Securing OCB

163 views • 2 slides