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Service-Dominant Logic: What It Is and What It Is Not

Service-Dominant Logic: What It Is and What It Is Not. Presentation to the Otago Forum on Service-Dominant Logic November 21, 2005 Stephen L. Vargo, University of Hawaii at Manoa Robert F. Lusch, University of Arizona . Precursors. Historical treatment of services

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HP Technology Services U.S. Go-to-Market Strategy FY12

HP Technology Services U.S. Go-to-Market Strategy FY12. Rev.7 Updated: August 7, 2012 HP Restricted. For HP and Channel Partner Internal Use Only. Table of contents. HP Technology Services (TS) U.S. Go-to-Market (GTM) Strategy. Overview Objectives Enhancements to GTM

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Service-Dominant Logic: What It Is and What It Is Not

HP Technology Services U.S. Go-to-Market Strategy FY12