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M edia C onsumption and E ngagement Committee Update

M edia C onsumption and E ngagement Committee Update February 15, 2007 Establish Media Usage Map Map the current consumer media behaviors (emphasis on video platforms) How is it changing over time? We Want to Learn How consumers interact with different media How it changes over time

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Future audience research - PowerPoint PPT Presentation

M edia C onsumption and E ngagement Committee Update