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E-mails are the heart of advertising and marketing for B2B businesses as they permit personalized one-on-one communication with customers. E-mail marketing has an extended existence-span compared to social media posts, giving companies more time and greater possibilities to convert prospective customers and convince them to purchase.

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E-mails are the heart of advertising and marketing for B2B businesses as they permit personalized one-on-one communication with customers. E-mail marketing has an extended existence-span compared to social media posts, giving companies more time and greater possibilities to convert prospective customers and convince them to purchase.

23 views • 2 slides