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Jaine Lucas, Executive Director, IEI Branding and Marketing Executive

Jaine Lucas, Executive Director, IEI Branding and Marketing Executive. Key to Marketing. Knowing the needs & wants of customers Building a strategy to serve customers. Know the niche market you are uniquely qualified to serve. External Opportunities & Threats. Niche.

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Low cost low price - PowerPoint PPT Presentation

Jaine Lucas, Executive Director, IEI Branding and Marketing Executive