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Bounded Rationality in Markets (1)

Bounded Rationality in Markets (1). Bounded Rationality in Markets (2). Example: Design of Distribution Contract. Manufacturer. C = 2. W (Integrated)?. Retailer. Price(Integrated)?. Demand = 10 - price. Integrated versus Independent Channels. Integrated Independent. Manufacturer.

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Price independent - PowerPoint PPT Presentation

Bounded Rationality in Markets (1)