Starbucks Rewards, a loyalty program launched by Starbucks, an American coffee company and coffeehouse chain.The program has been one of the most successful implementations of loyalty and customer retention strategy and has propelled Starbucks to a whopping $19.6 billion in revenue. Customers enrolled in the program love the program and are appreciated with free goodies (free drink refills, birthday drinks, pay by phone facility etc.), interesting tiers and engaging user experience. The program encourages customers to download its app leading to greater spending in comparison to payments made via cash or credit card.
The award winning rewards program is not only reducing the probability of customers turning to another coffee store but is hooking them to the Starbucks Rewards Program like never before. Read more https://zinrelo.com/loyalty-rewards-case-study-new-starbucks-rewards-program.html.
Analysis by Zinrelo, loyalty rewards and referral marketing platform. For more information contact Zinrelo at +1 650 701 7759, email at info@zinrelo.com or visit us at www.zinrelo.com.
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