'Susan etlinger' diaporamas de présentation

[Report] The Trust Imperative: A Framework for Ethical Data Use

New research from Altimeter Group analyst Susan Etlinger provides the definitive steps every company must take to earn consumer trust. This framework for ethical data use provides the questions that need to be asked at each stage of collecting and analyzing data, helping brands not only earn the trust of their customers, but safeguard against both legal and ethical transgressions. Download the complete report here http://pages.altimetergroup.com/The-Trust-Imperative-Report.html

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