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外 贸 英 语( 12 ) I P 辅 导

外 贸 英 语( 12 ) I P 辅 导. 主讲:张华. 课程说明. 本课程是开放教育专科英语专业外贸方向的一门专业必修课。也可供英语专业其他方向选修。 本课程为外贸英语系列教程(外贸英语 1.2.3.4 )的基础部分。一学年学完。教材使用 《 步入商界(商务英语初阶) 》 。. 教学目标. 本课程的目的是让学生了解国际贸易的概况、流程,熟悉英语在国际商务中的应用。使学生能够掌握基本的国际商务知识,在一般的商务活动中听懂并进行简单的英语对话,用英语处理基本的商务业务,如商务会议、接待客户、简单的贸易函电等。为进一步学习外贸英语业务打下基础。.

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外 贸 英 语( 12 ) I P 辅 导

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  1. 外 贸 英 语(12)I P 辅 导 主讲:张华

  2. 课程说明 • 本课程是开放教育专科英语专业外贸方向的一门专业必修课。也可供英语专业其他方向选修。 • 本课程为外贸英语系列教程(外贸英语1.2.3.4)的基础部分。一学年学完。教材使用《步入商界(商务英语初阶)》。

  3. 教学目标 • 本课程的目的是让学生了解国际贸易的概况、流程,熟悉英语在国际商务中的应用。使学生能够掌握基本的国际商务知识,在一般的商务活动中听懂并进行简单的英语对话,用英语处理基本的商务业务,如商务会议、接待客户、简单的贸易函电等。为进一步学习外贸英语业务打下基础。

  4. 第一单元 自我介绍 • 单元重点: • 1. Giving name and job tile • 介绍自己的姓名和职务 • 2. Greeting people • 打招呼 • 3.Talking about your company • 谈论公司情况

  5. 本单元主要情节: • Bibury System is a British company. It manufactures electronic toys. • Edward Green starts a new job at Bibury System. • Jenny Ross shows Edward Breen the company offices. Edward sees a new product: “Big Boss”

  6. 重点词汇 • Reception 接待 • Workshop 车间 • Board room 董事会会议室 • Sales and marketing 销售与营销 • Administration 行政管理 • Research and development 研究与开发

  7. 重点词汇 • Manufacture v. 工业制造 批量生产 • Prototype 用于生产的样品 • Greet v. 打招呼 • Introduce v. 介绍 • Colleague 同事 • Make a small talk 寒暄 • Board of directors 董事会

  8. 重点词汇 • Executive adj. n. 执行的,执行者 • Manager 经理 • Assistant 助理 • Secretary 秘书 • Work for … 为…工作 在…工作 • Report to somebody 向…汇报 在…手下工作

  9. 课文讲解 • 本单元内容比较简单,是见面打招呼和了解公司结构。主要掌握一些常用的见面打招呼的用语和描述公司结构的用语。

  10. 语言点归纳 • 初次见面的用语: • Give your name: My name is … • I am … • Be polite: How do you do? • Pleased(nice,glad) to meet you. • Reply: How do you do? • Pleased (nice,glad) to meet you.

  11. 语言点归纳 • 同事之间见面打招呼: • Greet: Good morning(afternoon, evening). • Be polite: How are you? • Reply: Fine, thank you. • How are you? • 注意:good night!是晚安的意思。不是见面用的,而是告别用的。

  12. 语言点归纳 • 寒暄: • Weekend: • --- Good weekend? • --- Excellent, thank you. • Weather: • ---It’s cold this morning. • ---yes, very cold.

  13. 语言点归纳 • 公司结构:见教材第二页图表 • Managing director 总经理 • Sales and marketing director 销售营销经理 • Development manager 开放经理 • Head of sales 销售主管 • Head of administration 办公室主任(行政主管) • Marketing executive 营销员

  14. 语言点归纳 • Introducing yourself(自我介绍): I’m … I am Edward Green. I am a … I am a marketing executive. I report to … I report to Don Bradley.

  15. 语言点归纳 • Talking about your company: • I work for … ---I work for Bibury Systems. • Our company… ---Our company manufacture toys. • We have offices in … ---We have offices in London.

  16. 语言点归纳 • Introducing a colleague(介绍同事): • This is … --- this is Edward Green. • He is … --- He is our new marketing executive. • She is … ---She is the head of sales.

  17. 第二单元 使用电话 • 单元重点: • 1.starting a telephone conversation 开始电话交谈 • 2. Getting through 转接来电 • 3. Taking messages 记录电话留言

  18. 本单元情节 • Edward Green wants Mr. Smith to buy Big Boss. • Don Bradley telephones Phil Watson at RUYJ Advertising. • Mr. Sakai, a Japanese client, rings Clive Harris to discuss a meeting.

  19. 重点词汇 • Make a telephone call 打一个电话 • Ring somebody 给某人打电话 • Call call back 致电 回电 • Contact somebody 联系 联络某人 • Hold 等,不要挂断 • Hang on 别挂 • Hang up 挂断电话

  20. 重点词汇 • Switchboard 交换台 • Take a message 记录留言 • Available 有空的,可以得到的 • Direct line 直拨,直线 • Check v. 核查 • Mobile (phone)移动电话 • Extension 分机 • Put somebody through 把某人的电话接进来

  21. 重点词汇 • Advertising 广告 • Client 客户 • Catalogue 目录 • Arrange 安排 • Discuss 讨论 • Figures 数据 数字 • Presentation 报告 汇报

  22. 课文讲解 • 本单元的节目主要是电话的使用,包括英语的一些电话礼节,常用表达,如何致电,接电话,转接和记录留言。 • 要求学员了解、熟悉并能流利使用常用电话用语,以及电话中的礼貌语言。

  23. 语言点归纳 Making a call • Give your name and company: • Hello, my name is … • I am from … • Say who you want to speak to: • I would like to speak to …, please. • Can(May) I speak to …, please?

  24. 语言点归纳 Taking a message Offer to take a message: --- Can I take a message? --- Can I give him a message? Ask for the name: ---Can I ask who is calling, please? --- Who is calling, please?

  25. 语言点归纳 Taking a message Ask for the telephone number: ---Can I have the number, please? ---What is your number, please? Check information: ---Just let me check that. ---Can you repeat that, please?

  26. 语言点归纳 Check the number: repeat the number Check the spelling: ---Can you spell that, please? ---Is that B-I-B-U-R-Y… Be polite: ---I am sorry, but… --- I am afraid that … --- Sorry to keep you waiting.

  27. 语言点归纳 • Requesting (提出要求): • Can I … --- Can I speak to Peter? • Can we … --- Can we meet? • I would like to… --- I’d like to talk to Mr. Smith, please.

  28. 语言点归纳 • Responding to problems(对问题作出回应) • I am afraid he is in a meeting now. • I will ring back. • Yes, I will hold. • Asking questions: • Is that …? • Are you …? • When is Mr. Jones free? • Do you want to…

  29. 第三单元 安排约会 • 本单元重点: • Asking for a meeting • 请求会晤 • Fixing times and dates • 确定时间和日期 • Getting people to do things • 让别人做事

  30. 本单元主要情节 • Edward Green makes an appointment with Mr. Smith. • Jenny Ross arranges a time for a meeting with Mr. Sakai. • Derek Jones and Clive Harris discuss the Launch of Big Boss

  31. 重点词汇 • Appointment • Make an appointment • Arrange (ask for, set up) a meeting • Engagement • Fix • Change • Confirm

  32. 重点词汇 • Schedules • Diary • Be on schedule • Deadline • Miss the deadline • Meet the deadline • Launch • Jet lagged

  33. 重点词汇 • Dates • Days of the week: • Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday • Months of the year: • January February March May June July August September October November December

  34. 语言点归纳 Making appointments • Asking for a meeting • I would like to arrange(set up) a meeting. • Can we meet? • When can we meet? • Suggest a date and time • Can we meet on Wednesday at 10 o’clock. • It will take 10 minutes. • It won’t take long.

  35. 语言点归纳 • If it is impossible: • I’m sorry, but… …I am busy. …I have another appointment… • Talk to my secretary. • If you agree: • Okay! • All right.

  36. 语言点归纳 • Confirm day and time: • I’ll see you … …on Wednesday at 10 o’clock. • Also send a fax to confirm: • This is to confirm our meeting on Wednesday 3rd of November at 10 a.m.

  37. 语言点归纳 Getting people to do things: • Strong(直接用祈使句): • Be here Wednesday morning, 8 sharp! • Change our ten o’clock meeting. • Polite: • Could you … …ring Mr. Sakai’s office? • Very polite: • Could you possible … • I wonder if you could…

  38. 语言点归纳 Discussing schedules • We will miss the launch date. • It will be on schedule. • It will be ready for February 15Th. • We must meet the deadline. • It won’t take long. • It will take 10 minutes.

  39. 第四单元---接待访客 • 本单元要点: • Introducing visitors to your colleagues • Making small talks • Responding to invitations • Saying what you like

  40. 本单元主要情节 • Mr. Sakai , an important Japanese visitor, arrives in the U.K. Mr. Sakai and Clive Harris go to Bibury Systems by car. • Kate and Jenny prepare for the presentation to Mr. Sakai. • Edward Green visits pjil Watson at RUYJ Advertising. They discuss the designs for the display unit. • Clive Harris shows Mr. Sakai the company offices.

  41. 重点词汇 • Visitors: • (Name) card • Present • Invitation • Nice(kind) • Briefcase • Restaurant • Dinner • Reservation • Go to the theatre • Like (love, enjoy)

  42. 重点词汇 • Design: • Rough • Good • Right • Bigger • Stronger • Different • Exciting • Display unit • Make an impact

  43. 语言点解析 Receiving visitors: • Welcome: • Welcome to … … Bibury Systems (our office) • Hospitality: • Would you like some … … coffee (tea, fruit juice…)

  44. 语言点解析 Receiving visitors: • Introductions: • This is … • I don’t think you’ve met … • Can I present … • He is … • She is …

  45. 语言点解析 Receiving visitors: • Business card: • Let me give you my card. • Here is my name card. • Names: • Please call me kazo. • You must call me Clive. In US or UK, people like to use their first names.

  46. 语言点解析 Receiving visitors: • Small talks: • Where are you from? • What part of America are you from? • The visit: • Shall we have a look around? • Perhaps we could have some lunch. • Social: • Would you like to …

  47. 语言点解析 • Checking and confirming: • 多用一般疑问句、反意疑问句; …It’s an important meeting, isn’t it? …Yes, it is. …Do you understand the problem? …No, I don’t. Sorry, could you explain that again? ---Do you mean stronger colors? ---Yes, I do.

  48. 语言点解析 • Responding to invitations: 表示谢意,接受或婉绝 …Would you like some more coffee? …That would be very nice. Thank you. …Would you like to leave your coat here? …No, thank you. …thanks, but …

  49. 语言点解析 • Likes and dislikes: • 表达你的好恶: I like (love, enjoy)+ something (doing something) ---I like eating all kinds of food. ---I love going to the theatre. ---I enjoy coming to Britain. ---I don’t like those colors.(否定)

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