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Recent trends – Tuscany profile in 2009 Population 3,638,000 Tourism intensity

“Cultural tourism as a long-term, integrated strategy for sustainable development in local economies “ 7th, May 2010 www.regione.toscana.it www.viafrancigena.com www.associazioneviafrancigena.com Teresa Caldarola teresa.caldarola@regione.toscana.it

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Recent trends – Tuscany profile in 2009 Population 3,638,000 Tourism intensity

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  1. “Cultural tourism as a long-term, integrated strategy for sustainable development in local economies “ 7th, May 2010 www.regione.toscana.it www.viafrancigena.com www.associazioneviafrancigena.com Teresa Caldarolateresa.caldarola@regione.toscana.it Officer in charge of sustainable and competitive tourism policies and regional projects

  2. Recent trends – Tuscany profile in 2009 • Population 3,638,000 • Tourism intensity • Demand Annual visitors : 42 million • Supply Accomodation Facilities: 11,500 • Municipalities: 287

  3. Net Income Manufacturing Industries Trade Balance Foreign expenditure Tourism balance GDP Export Thousand euro per -capita % GDP Lombardia 23,0 33,3 25,3 12,3 31,7 1,7 0,0 Veneto 20,4 30,0 25,2 3,9 32,9 3,2 2,0 Emilia Romagna 22,5 31,7 25,3 3,5 34,0 1,0 - 0,1 TOSCANA 20,2 28,2 18,0 1,2 25,5 3,6 2,5 ITALIA 18,4 25,9 18,3 - 1,9 22,9 2,0 0,6 REGIONAL DATA 2008

  4. GDP IN TUSCANY Sources : IRPET

  5. TOTAL REGIONAL VISITORS PER 1,000 INHABITANTS.2008 Legenda dei cartogrammi dell’indice di turisticità

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