Designing for the future

1. Designing for the future

2. Designing for the Future Market Trends for 2011 and Beyond The Design Brief The Changing Face of Hardware Design Cloud Based Software Design

3. Major Market Trends for 2011 and Beyond

4. Major Market Trends • Video everywhere • Ubiquitous personal & portable computing & networking • Virtualization (i.e., The Cloud) • Imperative for sustainable or “Green” practices

5. The Future is Ahead

6. Video Use is Growing Phenomenally • “In the next 5 years, video will represent 90% of all traffic on data networks” • John Chambers, CEO Cisco Systems • In May, 2010, YouTube had 2 billion hits/day, up from 1 billion just 7 months earlier, and 100 million in July, 2006 A/V is going mainstream, Moving to the IP network, And getting personal

7. Ubiquitous Personal Computing • Current generation smart phones & tablet computers have made computing and communicating everywhere a reality for everyone A/V Customers are more comfortable, knowledgeable, and demanding than ever before and they have more choices

8. It’s Getting Cloudy • Just as “anywhere computing” is becoming increasingly prevalent, pro-AV is heading forward to “AV anywhere” • End users and vendors alike are drawn increasingly to “Cloud” solutions that provide greater flexibility and fewer constraints • IP has “won” as the network structure of choice A/V will be expected to be accessible via the cloud just like other enterprise services InfoComm International 2011

9. The Need for Green

10. Green Math

11. Where to Start

12. Unified Control A/V will be integrated and managed with other building systems to support this priority

13. Unified Control Intelligent Building Solutions Independent Systems

14. Unified Control • Unified Control • Holistic Approach • Include Other Services • Interoperability • Common Scheduling

15. So What Does it all Mean? • The Pro A/V market is growing & going mainstream, not fading • That will attract more competitors • Dealers are more important than ever • Need to adapt to the new market • The future is about video and IP networks, together • Make friends with IT. They own the network • Complexity and integration will increase • “Green” isn’t going away anytime soon

16. Our Solutions Footprint is Expanding

17. Major Market Trends – What, Where, Why AUTOMATE-CONNECT-CONTROL-MANAGE • Video everywhere • Ubiquitous personal & portable computing & networking • Virtualization (i.e., The Cloud) • Imperative for sustainable or “Green” practices

18. The Design Brief Designing for the Future

19. The Good Old Days – Commercial Design How many devices are controlled? What are the comms formats? What size touch panel do you want? What do you want the system to do?

20. Room Control

21. Central Control

22. The Good Old Days – Residential Design How many rooms are there? Is there centralised video?

23. Central & Room Control Combined

24. How have things changed? Multi-format Flexibility Video Everywhere Future Expansion IP & AV convergence

25. Campus/Corporate-Wide Control

26. Changing the Face of Hardware Design Designing for the Future

27. Re-Thinking the Control System NetLinx controllers Set number of control ports Expand using cards – RS232, IR, Relay, I/O etc. Cards can be remote using ICSNet Systems also expanded using additional controllers

28. Re-Thinking the Control System Expansion comes at a price Additional programming Additional cabling Additional rack space

29. Customer Needs • Dealers sometimes need more ports in AMX Central Controller • Dealers have to connect devices located far from a Controller • How do Dealers address it today? • Master to Master • Net Module Shell and ICSNetCards • AxLink Device Control Boxes • Third party solutions • There’s got to be a better way!

30. Re-Thinking the Control System Room 1 Room 2 Room 4 Room 3

31. Introducing ICSLan Device Control Boxes • Simple Choice: Multiple port option • Simple Connection: Standard network device • Simple Power: PoE (Power Over Ethernet) • Simple Programming: Native NetLinx • Simple Configuration

32. ICSLan Control Device Boxes • Add Ports to an AMX Controller Two solutions in one! • Control any device over Ethernet

33. Centralized Management of Networked AV • Share: • Controller among several rooms • Add: • A projector far from controller • Control: • Any device over Ethernet Ethernet EXB-COM2 EXB-REL8 NI-700 Single Room Floor Server Room

34. ICSLan Serial Interface • 2 Serial Ports • 1 RS-232/422/485 • 1 RS-232 only • Connect & Power over Ethernet • Compact • 32+ per master depending on program • Connect a projector far from a Controller • Do you like Velcro? 1" x 4 ⅜" x 5 ⅛" 2.5 cm x 11.1 cm x 13 cm H x W x D

35. ICSLan Relay Interface • 8 Relays • Connect & Power over Ethernet • Compact • 32+ per master depending on program • Control shades and blinds in every room 1" x 4 ⅜ " x 5 ⅛ " 2.5 cm x 11.1 cm x 13 cm H x W x D

36. ICSLanInput/Output Interface • 8Input/Output Channels • Connect & Power over Ethernet • Compact • 32+ per master depending on program • Determine if switch is closed 1" x 4 ⅜ " x 5 ⅛ " 2.5 cm x 11.1 cm x 13 cm H x W x D

37. ICSLan IR/S Interface • 4 IR/S and 4 Inputs • Connect & Power over Ethernet • Compact • 32+ per master depending on program • Control IR devices like DVD players 1" x 4 ⅜ " x 5 ⅛ " 2.5 cm x 11.1 cm x 13 cm H x W x D

38. ICSLan Multi-Port • 1 COM, 1 IR/S, 2 I/O, 1 IR RX • Connect & Power over Ethernet • Compact • 32+ per master depending on program • Control one room: • Display • DVD • IR Receiver 1" x 3" x 4 13/16" 2.5 cm x 7.6 cm x 12.2 cm H x W x D

39. Mix and Match Control Room

40. Changing the Face of Hardware Design Enova DGX – Built in master controller DXLink Transmitters – RS232, IR RX, IR TX DXLink Receivers – RS232, IR RX, IR TX ICSLan – RS232, IR, Relay, I/O IS-SPX-1000 – RS232 IS-XPT-2000 – RS232 Control where it’s required

41. ICSLan Control Boxes • Available: Q4 2011 Product EXB-COM2 EXB-REL8 EXB-I/O8 EXB-IRS4 EXB-MP1

42. Thank You For Your Time