Best Practice Competition Follow-Up For GBA Only 1/28/09 By Andrew Osterman

1. Best Practice Competition Follow-Up For GBA Only 1/28/09 By Andrew Osterman

2. Issue: Clubs filled with eager and willing GBS students are neither attempting programming in line with other top programs nor achieving them successfully. Objectives: Improve Cross-Club Communication Increase Club Performance Set expectations for Club engagement Celebrate community success. Issues & Objectives

3. Timeline: October: Concept Development November 19th: Official announcement December 5th (Budget Day): Competition. Expectations: Share a 5-10 minute presentation in STAR format: Situation: Here is the challenge our club faces Action: Here is what we did to counter it Result: Here is how it did/didn't work (or if it's a running initiative, what is the final metric which you'll be using to track success. Be ready for 5 minutes of Q&A Use PPT to drive the presentation as we will be collecting and archiving them for future reference Timeline

4. Any club participants can present, presenting by first years is strongly encouraged Participants are required to attend ALL presentations The winner will be selected by popular vote on the part of all Career Club leadership There is a $250 prize to be used by your club for anything you'd like next semester Winning this event WILL NOT directly impact your level of funding next semester Failure to participate WILL directly impact your level of funding next semester The winner of the competition will be selected by popular vote on the part of other career club leadership (1 Vote/Club) First year participation is STRONGLY encouraged (After all, the 10s will be running this show next year and I expect that this will be a great chance to start thinking about how they would like to run the show.) Constraints

5. Participation JB Attendence 8/9 Career Clubs Attended 7/8 Career Clubs Voted Voting: Utilized a drag and drop functionality in Qualtrics Winner selected by most first place votes with most selections used to break ties Winner: Marketing Club (Presentation in Appendix) Participation & Voting

6. Please explain the extent to which you agree with each of the following statements about this event: A similar activity should be repeated every year A similar activity should be repeated every semester The fact that participation was "mandatory" was a key driver in my club's participation. The possibility of extra funding for my club was a key driver in my club's participation. I see how one or more ideas raised in these presentations could be applied to my club I will attempt to use one or more of these ideas in my club Additional participation of first year MBA students/rising club leadership would enhance the value of this activity Should this activity be repeated next fall semester, there is a better time to do it (please use the comment field below to offer any recommendations). Compeition Survey

7. Results

8. Competition Comments: Please enter any additional comments/recommendation you might have about this event:

9. Please explain the extent to which you agree with each of the following statements: I am confident that the First Year students in my club have learned the skills (interviewing/resume/networking) needed to get them desirable jobs I am confident that the Second Year students in my club have learned the skills (interviewing/resume/networking) needed to get them desirablejobs I am satisfied with the support (financial and otherwise) I receive from the GBA for my club's activities and goals I am satisfied with the support (financial and otherwise) I receive from the Program Office for my club's activities and goals I am satisfied with the support (financial and otherwise) I receive from the CMC for my club's activities and goals I would be interested in working with the Program Office to identify new mechanisms to secure offers for both the first and second years in my club I could see a value in the Program Office conduction a survey of first year students to identify Job Skills (interviewing/resume/networking) that they are not comfortable with. If such a survey was conducted, as a Career Club leader, I would like to see the responses from First Years in my club Club Satisfaction Survey

10. Results

11. Competition Comments Please enter any additional comments about....anything that you would like to share:

12. Appendix A Winning Presentation

13. Better Preparing Marketing Students for Job Opportunities A GMA Presentation 12/5/08 Goizueta Marketing Association

14. As the GMA Leadership, we established an action plan that would address these challenges directly, while complimenting CMC offerings, in order to best prepare marketing students for internship and full-time opportunities. The Situation Last year, 2nd-year marketing students had to rely on informal conversation to gain perspective on each other's internship experiences. As a result, they had trouble deciding where to apply for full-time positions. In addition, 1st-year students were curious to learn from 2nd-years about their internship experiences as well as how they obtained their offers.

15. Our Action Plan for Fall ‘08

16. Results

17. Learnings and Next Steps Learnings • International students have unique needs that have to be addressed separately • 2nd-years can share valuable insights not only with 1st-years students, but also with 2nd-years on their internship and job search experience • Increasing GBS marketing student network (from all programs) can bring value to students searching for jobs • GMA Bootcamp and student panels serve to provide fresh perspectives Next Steps • Organize International Student Panel every year • Set a structured forum for 2nd-years students to share their internship experience with the first years students • Increase networking with other programs to make connections Survey students on needs, pre and post events, for continuous improvement

18. Appendix B • Survey Results: • Presentations: