1 / 1

china e commerce trends

China loves social media and so does the luxurious and domestic marketing brands. Learn about China social media industry news on Weibo and WeChat with us<br>

socialbrandwatch
Télécharger la présentation

china e commerce trends

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Digital and Social Media News - Social Brand Watch China will have its own Captain America – Captain China As Captain America: Civil War opens to a huge box office in China this week, it has been announced that the Russo brothers, behindCaptain America, will collaborate with Chinese partners to produce three films focused on the story of ‘Captain China’. This week, the massive potential of the Chinese film industry was further evidences by Captain America: Civil War‘s 30.6 million USD opening day. Despite recent pushback from some quarters in Chinese society against a perceived American cultural hegemony, theCaptain Americafranchise has proven to be hugely popular with Chinese audiences, as movie-going becomes a more entrenched part of city living. In this context, the Joe and Anthony Russo, the creative duo behind Marvel’s blockbuster Captain Americafranchise have signed with a Chinese production company to create a new Chinese superhero movie which netizens have started to dub“Captain China” – based on a comic strip of that name in circulation. Chinese production firmFangjin Media (Beijing) has signed a deal with the Russo brothers and their team to make an action sci-fi trilogy featuring an original Chinese superhero. The first film, about the origins of the Chinese hero – The Hero’s awakening – will go into production at the end of 2016, hitting theaters in early 2018. One of the key considerations is what tension is ‘Captain China’ born of. Captain America was born of the Second World War, it seems that ‘Captain China’ will also have to spring forth from an ‘enemy everyone can agree on’ – and that is the Japanese imperialists that all sides in China ‘united’ to defeat. That is just the first delicate issue to be decided, amidst a substantive list.

More Related