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Hong Kong Quick Challenge

Hong Kong Quick Challenge. Tourism & Hospitality Studies Ch.9 Local Tourism. Who visits Hong Kong?. Read the questions of Hong Kong tourism Quick Challenge on p.1 Try to fill in the blanks with pencil first. Facts and Figures. What is the total number of tourist arrivals in 2009?

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Hong Kong Quick Challenge

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  1. Hong Kong Quick Challenge Tourism & Hospitality Studies Ch.9 Local Tourism

  2. Who visits Hong Kong? • Read the questions of Hong Kong tourism Quick Challenge on p.1 • Try to fill in the blanks with pencil first

  3. Facts and Figures • What is the total number of tourist arrivals in 2009? • 29.59 million (+0.3% VS 2008) • Which region generated the largest number of tourists to Hong Kong? • Mainland China

  4. What is the breakdown of total visitor arrivals in 2009?

  5. What is our performance in the past?

  6. Long or short-haul?

  7. What’s the impact of policy? • One of the short-haul regions had a 10.3% drop of tourist arrivals. Suggest the region and a possible reason of the decline. • Taiwan • because of the continued impact of the direct links with the Mainland, which affected business arrivals.

  8. Tourists = Big spenders? • What is the total tourism spending associated to inbound tourism in 2009? >HK$162 billion • How much money did an overnight visitor spend in Hong Kong? HKD$5650 • How much money did a same-day in-town visitor spend in Hong Kong? HKD$1700 • Among the total visitors, what is the percentage of overnight visitors? 57.2%

  9. Have you seen this logo?

  10. Can you name them? • Watch “Hong Kong Experiences” • Observe carefully and jot down • Attractions • Activities

  11. Did you get these? • Hong Kong International Airport • Tsing Ma Bridge • Cat street, (Upper Lascar Row) Sheung Wan • Giant Buddha • The Peak • Hong Kong Convention and Exhibition Centre • Golden Bauhinia Square • Tea house • Temple Street, Night Market • Dai Pai Dong • Ladies market, Mongkok • Dim Sum, Yum Cha • Fortune telling • Foot massage • High tea at the Peninsula • Wong Tai Sin Temple • Times Square • Traditional Chinese Wedding Gown, Wan Chai • Cheung Chau • Bun Festival

  12. And these? Anything more? • Causeway Bay • Ocean Park • Walled Villages, Fanling • Central architecture • Space Museum • Avenue of Stars • Lion dance • Hong Kong Cultural Centre • Victoria harbour • Star ferry • A Symphony of Lights • Tsim Sha Tsui East Promenade • Lan Kwai Fong • Happy Valley Racecourse

  13. Can you classify the attractions into 7 types? Refer to Ch. 5 Tourist attractions

  14. Physical Attraction • Climate, • Physical (natural) features, • Scenery, • Vegetation and Wildlife Mount Titlis, Switzerland Source: Switzerland NTO

  15. Historic Attractions • Historic attractions include historic relics, sites, history museums and buildings

  16. Cultural Attraction Cultural attractions include the cultural traditions and activities originating from the history and customs of a group of people. • Traditions • Art • Handicrafts • Food • Music and dance • Lifestyle

  17. Religious Attractions • include pilgrimages, meetings or visits to religious headquarters and historical sites. • stem from the curiosity of a tourist from another faith, or the spiritual motivation

  18. Built Attractions • Architecture • Theme and amusement parks • Zoos • Aquariums • Science museums

  19. Amusement Parks and Theater

  20. Special Events and Festivals

  21. Event Special Events and Festivals

  22. Leisure, Amusement and Sports • Sunbathing • Nightlife • Gambling • Skiing • Hunting and fishing • Shopping

  23. What is the role of government in tourism?

  24. Hong Kong Tourism Board • endeavour to increase the contribution of tourism to Hong Kong • promote HK globally as a leading internaitonal city in Asia and a world-class tourist destination • promote improvement of facilities and provide services for visitors • support government in promoting to community the importance of tourism

  25. Tourism Commission • formulate government policy and overall strategy in promoting tourism • consider feasibility of new tourism attractions • coordinate with other government bureaus and departments on tourism related matters

  26. Travel Industry Council • maintain a high standard of professionalism within the industry to protect the interest sof boththe trade and travellers • ensure a self-regulation of outbound tourism industry • assist in implementing customer protection scheme, collect levy for "Travel Industry Compensation Fund" (o.15% of tour fare) • subsidize training courses for travel agency staff

  27. HKTB’s direction

  28. HKTB’s direction • International convention, exhibition and tourism capital (MICE) • Leading regional cruise hub • Diversified tourist attractions and facilities (Expansion plan of Ocean Park) • Enhancement projects to existing popular tourist areas • (Sai Kung waterfront, visitor signage improvement scheme)

  29. HKTB’s direction • Heritage preservation • (1881, heritage hotel at former Marine Police Headquarters Compound) • Culture and arts • (Hong Kong International Film Festival) • Accessibility to visit Hong Kong • (Visa free policy for 170 countries from 7 to 180 days)

  30. What’s the impact of tourism to Hong Kong? Read the news and answer the questions.

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