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Real Time Bus Information

Real Time Bus Information. Walt Lenz, Safety & Security Manager Cyndi Raskin-Schmitt, Manager of Communications Pinellas Suncoast Transit Authority St. Petersburg, Florida. Agenda. Walt Lenz Project Parameters Planning from the Start Things We Learned How it Works Cyndi Raskin-Schmitt

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Real Time Bus Information

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  1. Real Time Bus Information Walt Lenz, Safety & Security Manager Cyndi Raskin-Schmitt, Manager of Communications Pinellas Suncoast Transit Authority St. Petersburg, Florida

  2. Agenda • Walt Lenz • Project Parameters • Planning from the Start • Things We Learned • How it Works • Cyndi Raskin-Schmitt • Marketing • Statistics

  3. Project Parameters • PSTA had a Motorola Automatic Vehicle Location system that needed to be replaced • Replacement State-of-the-Art System • New hardware, new customized software • Computer Assisted Dispatching (CAD) • Open data • On boardbusinterfaces (farebox, destination signs) • Passenger information including on board announcements, interactive voice response (IVR), digital signs, texting, website

  4. Planning from the Start • Partner with a vendor who had experience with these new technologies • Include staff from all departments on the project management team – including Bus Operators • Have a full time project manager on staff who has a working knowledge of transit operations and acustomer service focus

  5. Things We Learned • Run a pilot program • Nothing is one size fits all: customize to make it fit your system • Discourage vendor project team personnel changes • Complex technologies lead to complex problems, beprepared to work it out

  6. Things We Learned • Give the project scheduling leeway – it may take longer than you think. So, expect delays before moving forward. • Deciding on an officiallaunch date

  7. How it Works – RidePSTA.net

  8. Marketing Real Time • Strategic launch date • Involve passengers in a pilot • Official launch when all components are working • Components • Real Time Bus Information Sign • Blog • Brochure • Bus Ads • Web Banners • Intro Web Page

  9. Real Time Bus Info Sign

  10. RidePSTA Blog

  11. Real Time Brochure

  12. Bus Advertising

  13. Bus Advertising

  14. Website – Introduction to Real Time

  15. Website – Developers Resources

  16. Use Statistics

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