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Motivational Skills for Managers

Motivational Skills for Managers. First Class. Agenda. Program orientation Why is this class important? What makes a great presentation? Three minute me Preparing your content Converting content to slides Three keys to a great slide presentation Designing high-impact presentations

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Motivational Skills for Managers

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  1. Motivational Skills for Managers First Class

  2. Agenda • Program orientation • Why is this class important? • What makes a great presentation? • Three minute me • Preparing your content • Converting content to slides • Three keys to a great slide presentation • Designing high-impact presentations • Discuss Quiz #1 Chapters 1 – 5 Presentation Skills For Managers

  3. Program Orientation

  4. About This Course • Syllabus • Bimbo Bakery Wednesday nights • Three books • Course • Description • Objectives • Grading

  5. Why This Class? • Organize your communication • Practice • Use technology • Practice • Work and other uses • Practice

  6. Chapter 1What Makes a Great Presentation?

  7. What Makes a Great Presentation? • Content • Design • Delivery

  8. What Makes a Great Presentation? • Content • Design • Delivery • Research • Organization • Logical categories • Create outline

  9. What Makes a Great Presentation? • Content • Design • Delivery • Make slides • Add • Graphics • Charts • Animation

  10. What Makes a Great Presentation? • Content • Design • Delivery • Make audience remember • Key point: Value

  11. What Makes a Great Presentation? Purpose People Point Place

  12. What Makes a Great Presentation? • Presentation checklists Organization

  13. What Makes a Great Presentation? • Presentation checklists Organization

  14. What Makes a Great Presentation? • Single slide checklists Organization

  15. What Makes a Great Presentation? • Manager’s checklist for Chapter 1 • Three elements • Content, design and delivery • Three steps to create content • Research, group information, create outline • Know specifics • Why present, what is subject, who is audience • Use checklists

  16. Three Minute Me • Your name • Your history • Where born, spent childhood • Education • Work • Your family • Your hobbies • Your educational goals • Something your co-workers don’t know about you

  17. Quiz #1Discussion

  18. What is Motivation? Motivation is a psychological drive that directs a person toward an objective Motives are the “whys” of behavior

  19. Figure 2.2Maslow’s Need Hierarchy When Physiological Needs are Dominant Physiological (High) Safety Social Need Strength Esteem Self-actualization (Low)

  20. Figure 2.3Need Mix When Physiological and Safety Needs Have the Highest Strength Self-actualization Esteem Social Safety Physiological Need Strength

  21. Figure 2.4Need Mix When Social Needs Have the Highest Strength Self-actualization Esteem Social Safety Physiological Need Strength

  22. Figure 2.5Need Mix When Esteem and Self-Actualization Needs Have the Highest Strength Self-actualization Esteem Social Safety Physiological Need Strength

  23. Quiz #1 Questions • Define the term intrinsic motivation. • Define the term extrinsic motivation. • List the 3 “C”s of motivation. • Describe in your own words the three common ways to influence motivation. • Describe the Theory X manager. • Describe the Theory Y manager. • Maslow’s hierarchy.

  24. Quiz #1 Questions • List Maslow’s hierarchy of Needs from bottom to top. • Describe each of the five steps in creating entreprenurial thinkers. • What does the phrase “help your employees stretch” mean? • What does the term “cross functional traning” mean?

  25. Quiz #1 Questions • Describe the Pygmalion Effect. • Describe two ways you could inspire others to a higher level of performance.

  26. Quiz #1 Questions • Define intrinsic motivation • Define extrinsic motivation • Three common ways to influence motivation • Theory X manager • Theory Y manager • Maslow’s hierarchy • Cross functional training • Three benefits – praising • Three questions – systems • Define consensus • Five ways to show caring

  27. Chapter 2Preparing Your Content

  28. Preparing Your Content • Before you start your research • Define gain for audience • What do they already know? • What is objective? Use for brain dump (a.k.a. brain storm)

  29. Preparing Your Content • Brain dump is research platform • Brain dump example

  30. Preparing Your Content • Brain dump is research platform • Brain dump example • Train on new procedure • Learn materials to be delivered to team • Determine top questions/concerns • Discuss job scope change • New procedure implications • Additional outside training? • Manpower changes?

  31. Preparing Your Content • Start research • Information sources • Within company • Take some time to collect A Plan!

  32. Preparing Your Content • Managing your information • Different types of information • Background understanding • Other include

  33. Preparing Your Content • Managing your information • Image you are audience • What do you want to know? • How do you feel about context? • Presentation met expectations? • What questions? • What concerns?

  34. Preparing Your Content • Keep audience in mind • Helps separate need to know from nice to know • Example • Does senior management team want detail? • What about engineers?

  35. Preparing Your Content • Researching Known Topic • Know audience • Be concise • “The forgotten art of writing is knowing what to leave out”

  36. Preparing Your Content • Researching Unknown Topic • Must become expert • Concerns • Where to get information • Technical information cannot comprehend • Interviews • Who, what, where, when and how • Invite guest

  37. Preparing Your Content • Converting Research into an Outline • Determine style • Chronological • Narrative • Problem/solution • Cause/effect • Topical • Journalistic questions • Spatial

  38. Preparing Your Content • Sample Outline • Introduction • Product • Market situation • Possible strategies • TV ads. • Radio ads. • Newspaper ads. • Direct mail • Web • Combo platter • Recent campaigns and results • Our company • The competition • Analysis of each strategy • Cost • Effectiveness • Disadvantages • Conclusion and recommendations • Converting Research into an Outline • Format not important

  39. Preparing Your Content • Group Raw Data • Cluster • Examples • All company data • Client information • Product information • Then arrange in outline format

  40. Preparing Your Content What is WIIFM? What does this shape suggest? Hint: Relates to vacation

  41. Preparing Your Content • Write Your Script • Can be loose • Start with slide information • Add analogies • Use transition statements

  42. Preparing Your Content • Manager’s Checklist for Chapter 2 • Research questions • What will audience gain, what already know, what is presentation objective? • Need to know vs. nice to know • Determine outline style • Cluster information • Strong opening – leave impression

  43. Chapter 3Converting Content to a Slide Presentation

  44. Converting Content to a Slide Presentation • From Outline to Bullets • One concept per slide • Key words and phrases • 8 x 8 rule • Consistent bullet points • Proper capitalization

  45. Converting Content to a Slide Presentation • Use one concept per slide

  46. Warranty & IT Trends and Forecasts Overview FY08 Situation Analysis SWOT SWOT Consumer AHM/Honda Dealers • Strengths: • High and diverse automotive work experience and expertise which vary by group and individuals • Cohesive Cost Control, Claims Processing, and Information Technology work groups • Well established business channel and procedures • Supportive upper management • Interdivisional Field IT support • Strengths: • High and diverse automotive work experience and expertise which vary by group and individuals • Cohesive Cost Control, Claims Processing, and Information Technology work groups • Well established business channel and procedures • Supportive upper management • Interdivisional Field IT support • Strengths: • High and diverse automotive work experience and expertise which vary by group and individuals • Cohesive Cost Control, Claims Processing, and Information Technology work groups • Well established business channel and procedures • Supportive upper management • Interdivisional Field IT support • Weaknesses: • Underdeveloped associate resources • Skills • Lack of documentation/policy/procedure • Low level of cross training • Tribal knowledge • Knowledge database not easily accessible • Differing and low knowledge of available technology • No central database • No real time reporting/communication • Slow data access • Field wants/needs not clearly identified and vary from zone to zone/division • Weaknesses: • Underdeveloped associate resources • Skills • Lack of documentation/policy/procedure • Low level of cross training • Tribal knowledge • Knowledge database not easily accessible • Differing and low knowledge of available technology • No central database • No real time reporting/communication • Slow data access • Field wants/needs not clearly identified and vary from zone to zone/division • Weaknesses: • Underdeveloped associate resources • Skills • Lack of documentation/policy/procedure • Low level of cross training • Tribal knowledge • Knowledge database not easily accessible • Differing and low knowledge of available technology • No central database • No real time reporting/communication • Slow data access • Field wants/needs not clearly identified and vary from zone to zone/division • AHM still responsible for America’s activities • Warranty at retail reimbursement legislation and dealer activity increasing • Implementation and maintenance of electronic information distribution (ISIS, intranet, IN, interactive CBT) • Continued focus on Telematics concepts • Customer relations contacts more complicated: • - Technological complexity • - Increased consumer awareness • - More convenient customer contact • - More restrictive state Lemon Law definition • Increase in buybacks/tradeouts as Honda sales increase • Greater emphasis on metro-markets • TREAD Act • SOX Act (Sarbanes-Oxley) • Young owners demand convenience, speed, quality to remain loyal • Increase demand for real time information (e.g., product information, weather, stock quotes, traffic, e-commerce) • Increase in Location-Based/Global Positioning Services and information • Telematics systems • Wireless Data Services • Messaging • Demand and accept new technology (e.g., in-store web access) • Voice communications will become free within data networks • Increase in VoIP (Voice-Over Internet Protocol) and Wi-Fi networks • Wires will disappear from the networked home • All-in-one cell phones (cameras, web access, IM, e-mail, video, music, etc) • Vlog (video weblog) – have latest installments auto delivered to desktops/cell • On-demand video • Demand for customer specified communication channel (email, voice mail, IM, etc. SWOT Trends • Opportunities: • New AHM Warranty System (AHM NWS) • DMS/iN Integration • New Technology • -Data integration/data feeds • -iN, On-line reports • -Intranet Portal • -Customer contact points/methods • -Computer/on-line training • CRMS/Warranty Integration • Real-time reporting/information sharing • Opportunities: • New AHM Warranty System (AHM NWS) • DMS/iN Integration • New Technology • -Data integration/data feeds • -iN, On-line reports • -Intranet Portal • -Customer contact points/methods • -Computer/on-line training • CRMS/Warranty Integration • Real-time reporting/information sharing • Opportunities: • New AHM Warranty System (AHM NWS) • DMS/iN Integration • New Technology • -Data integration/data feeds • -iN, On-line reports • -Intranet Portal • -Customer contact points/methods • -Computer/on-line training • CRMS/Warranty Integration • Real-time reporting/information sharing • Threats: • Varying level of knowledge in the field • Increase in volume (calls, contacts, claims) • Limited budgets (Operational & Goodwill) • Increased emphasis on cost reduction at factory • Increased factory support requests • Warranty at Retail • AHM/dealer employee turnover • Speed/volume of information • Competition is focused on Honda as the benchmark • Rapid technology changes • Increasing warranty coverage • Threats: • Varying level of knowledge in the field • Increase in volume (calls, contacts, claims) • Limited budgets (Operational & Goodwill) • Increased emphasis on cost reduction at factory • Increased factory support requests • Warranty at Retail • AHM/dealer employee turnover • Speed/volume of information • Competition is focused on Honda as the benchmark • Rapid technology changes • Increasing warranty coverage • Threats: • Varying level of knowledge in the field • Increase in volume (calls, contacts, claims) • Limited budgets (Operational & Goodwill) • Increased emphasis on cost reduction at factory • Increased factory support requests • Warranty at Retail • AHM/dealer employee turnover • Speed/volume of information • Competition is focused on Honda as the benchmark • Rapid technology changes • Increasing warranty coverage Strengths/Weaknesses (internal factors), Opportunities/Threats (external factors) Strengths/Weaknesses (internal factors), Opportunities/Threats (external factors) Honda Service Capacity IQS Quality Trend Product Related Factors VDS Quality Trend • Increased Honda/Acura new vehicle sales • Higher customer expectations • Increasing complexity in diagnostics/repair • Continued shortage of qualified “new hire” dealer technicians • Improve LOL by producing continuous revenue sources for tech-related products (Extensibility, Flexible, Industry standards) • RFID - hot synchronization with auto repair/service networks • Increase customized real-time reporting for DPSMs • Increase spending on secure content delivery services • Increase emphasis of real-time warranty claim validations • Increase real-time information sharing between AHM/Dealers • Accelerating rate of change in the market • Consumer preferences relate to personal interests; desire for more 1:1 service and more personalization • Continue to have the highest expectations; image conscience • Real-time information sharing (DMS/iN integration) • In 2007, U.S. broadband subscribers will increase 29.6% over 2006 totaling 70 million broadband users equaling 58% U.S. household penetration and 74% of total home internet connections. • Increased interest in VoIP (Voice-Over Internet Protocol) equipment • 1 in 4 broadband households in 2007 will subscribe to a VoIP service • Green technologies – improve quality of life w/o harming the environment. • Quality Improving • Initial quality (IQS) • Five years of ownership (VDS) • Maintenance Requirements Changing • Fewer operations per service • Longer intervals Improving Trend Improving Trend Improving Trend Improving Trend VDI PPHU IQS2 PPHU Product Factors *Methodology changed from 4MY to 3MY; 1999MY data n/a. Source: J.D. Power VDS Affect on Warranty Volume In combination, these two factors result in increased stall demand • Time per repair order trend is declining Warranty Claim Volume • Increasing new car sales drives increasing warranty potential Forecasts Service Occasion Trend and Forecast Honda & Acura Warranty Claim Volume Non-Discretionary/Goodwill UIO Vehicles Sold by Model Year – as of 1/11/07 Affect on Demand Forecast CY2006 Source: Infotech Trends, Red Herring, MercuryNews, eMarketer, GigaOM Warranty & IT Trends and Forecasts Overview FY08 Situation Analysis Consumer AHM/Honda Dealers • AHM still responsible for America’s activities • Warranty at retail reimbursement legislation and dealer activity increasing • Implementation and maintenance of electronic information distribution (ISIS, intranet, IN, interactive CBT) • Continued focus on Telematics concepts • Customer relations contacts more complicated: • - Technological complexity • - Increased consumer awareness • - More convenient customer contact • - More restrictive state Lemon Law definition • Increase in buybacks/tradeouts as Honda sales increase • Greater emphasis on metro-markets • TREAD Act • SOX Act (Sarbanes-Oxley) • Young owners demand convenience, speed, quality to remain loyal • Increase demand for real time information (e.g., product information, weather, stock quotes, traffic, e-commerce) • Increase in Location-Based/Global Positioning Services and information • Telematics systems • Wireless Data Services • Messaging • Demand and accept new technology (e.g., in-store web access) • Voice communications will become free within data networks • Increase in VoIP (Voice-Over Internet Protocol) and Wi-Fi networks • Wires will disappear from the networked home • All-in-one cell phones (cameras, web access, IM, e-mail, video, music, etc) • Vlog (video weblog) – have latest installments auto delivered to desktops/cell • On-demand video • Demand for customer specified communication channel (email, voice mail, IM, etc. Trends Honda Service Capacity IQS Quality Trend Product Related Factors VDS Quality Trend • Increased Honda/Acura new vehicle sales • Higher customer expectations • Increasing complexity in diagnostics/repair • Continued shortage of qualified “new hire” dealer technicians • Improve LOL by producing continuous revenue sources for tech-related products (Extensibility, Flexible, Industry standards) • RFID - hot synchronization with auto repair/service networks • Increase customized real-time reporting for DPSMs • Increase spending on secure content delivery services • Increase emphasis of real-time warranty claim validations • Increase real-time information sharing between AHM/Dealers • Accelerating rate of change in the market • Consumer preferences relate to personal interests; desire for more 1:1 service and more personalization • Continue to have the highest expectations; image conscience • Real-time information sharing (DMS/iN integration) • In 2007, U.S. broadband subscribers will increase 29.6% over 2006 totaling 70 million broadband users equaling 58% U.S. household penetration and 74% of total home internet connections. • Increased interest in VoIP (Voice-Over Internet Protocol) equipment • 1 in 4 broadband households in 2007 will subscribe to a VoIP service • Green technologies – improve quality of life w/o harming the environment. • Quality Improving • Initial quality (IQS) • Five years of ownership (VDS) • Maintenance Requirements Changing • Fewer operations per service • Longer intervals VDI PPHU IQS2 PPHU Product Factors *Methodology changed from 4MY to 3MY; 1999MY data n/a. Source: J.D. Power VDS Affect on Warranty Volume In combination, these two factors result in increased stall demand • Time per repair order trend is declining Warranty Claim Volume • Increasing new car sales drives increasing warranty potential Forecasts Service Occasion Trend and Forecast Honda & Acura Warranty Claim Volume Non-Discretionary/Goodwill UIO Vehicles Sold by Model Year – as of 1/11/07 Affect on Demand Update Strengths/Weaknesses (internal factors), Opportunities/Threats (external factors) Forecast CY2006 Source: Infotech Trends, Red Herring, MercuryNews, eMarketer, GigaOM

  47. Converting Content to a Slide Presentation • Use Key words and Phrases • Engage audience • Be concise • Use action terms • Delete non-impact words • Don’t use intensifying adverbs

  48. Converting Content to a Slide Presentation • 8 by 8 Rule • Don’t overwhelm audience • Eight text lines • Eight words per line • Can be flexible

  49. Converting Content to a Slide Presentation • Consistent Bullet Structure • Start with noun or verb • Same tense • Created several outlines • Review of the topic • The theme will be sold • Create several outlines • Review topic • Sell the theme

  50. Converting Content to a Slide Presentation • Proper Capitalization • All caps take longer to read • Treat each bullet as sentence • OK to use all caps. for titles

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