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Chapter 6 Internet Service Providers— Hosting Your Web Site

Chapter 6 Internet Service Providers— Hosting Your Web Site. Agenda. Assignment #3 Due Now Syllabus Change I will cover Chap 16 After Chap 8 instead of after chapter 12 Allows students to begin work on eCommerce Initiative Framework Today is a Discussion on Hosting a Web Site. OBJECTIVES.

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Chapter 6 Internet Service Providers— Hosting Your Web Site

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  1. Chapter 6Internet Service Providers—Hosting Your Web Site

  2. Agenda • Assignment #3 Due Now • Syllabus Change • I will cover Chap 16 After Chap 8 instead of after chapter 12 • Allows students to begin work on eCommerce Initiative Framework • Today is a Discussion on Hosting a Web Site

  3. OBJECTIVES • How ISPs Work • How to Choose an ISP • How to Choose and Register Your Domain Name

  4. Choosing where to host your web site • Many large companies (Fortune 500) chose to house the own web servers • Require technical Infrastructure • Requires In-house expertise • Small to midsized companies chose to virtually host their web site with an ISP • Looking for Cost savings

  5. Cost of Web Host • Bandwidth • T1 (1.5 Mb) is $1-3,000 per month • T3 (45 Mb) is around $20,000 per month • Hardware • Servers ~ $20K • Network hardware ~$40-100,000 • Staff • Webmaster ~$60,000/year • Network Engineer ~$70,000/year • Help Desk 5 @ $30,000/year

  6. Cost of ISP hosting • VERIO • iPowerWeb • Speedfox • WebSiteSource • Co-Location • Cable and Wireless America

  7. HOW ISPs WORK • Web Site Infrastructure • Standby Electric Power • Redundant “Fault-Tolerant” Servers • Redundant Communications Lines • One or More Firewalls

  8. TYPES OF SERVICE PROVIDERS • Internet Service Provider • Application Service Provider • Wireless Application Service Provider • Business Service Provider • Wholesale Service Provider

  9. TYPES OF WEB HOSTING SERVICES • Dial-Up Access • Developer’s Hosting • Web Hosting • Industrial Strength Hosting • ValueWeb

  10. HOW TO BECOME AN ISP • Contract with a regional network providing with bandwidth • Procure a leased communications line to one of the company’s routers • Procure hardware and software to manage Internet communication • Set up dial-in lines to connect users • Maintain enough manpower to manage ISP traffic and deal with users

  11. HOW TO CHOOSE AN ISP • Bandwidth Size • E.g. High-speed T1 and T3 lines • Connection Availability and Performance • Normal: 5 – 10MB • Virtual Hosting • E-mail Aliases

  12. How to Chose an ISP

  13. HOW TO CHOOSE AN ISP (cont.) • Stability and Staying Power • Local Access • Customer Service and Technical Support • Reliability • Price

  14. ISP Rating Sites • http://www.webhostingratings.com/ • http://www.hostcompare.com/index.htm • http://reviews.cnet.com/Web_hosting/2001-6540_7-0.html?tag=top • http://www.webhostinginspector.com/

  15. ISP NEEDS FOR ONLINE MARKETING • Register Domain Name • Capture and Forward E-mail • Host the Web site • Technical and Managerial Support • On-the-Road Support

  16. WHAT IS A DOMAIN NAME? • Unique Internet address • Domain Name System (DNS) translates between IP address and URL

  17. REGISTRATION CONSIDERATIONS • One or two close names • Unique product domain name • Ideal company domain name

  18. CYBER COMMANDMENTS OF WEB SITE DOMAIN NAMES • Determine whether proposed domain name infringes any trademarks • Determine whether proposed domain name dilutes any famous marks • Obtain federal trademark registration of proposed domain name • Register proposed domain name with InterNIC • Get permission before linking to other Web sites • Watch for expanded top-level domain names and registries

  19. PITFALLS FOR USING AN ISP • Overcharging • Domain Name Status • Backup • Contractual Language

  20. FREQUENTLY ASKED QUESTIONS • What is involved in registering a domain name in .com, .net or .org? • How long does a registration last? Can it be renewed? • Can one change registrars after registering a domain name?

  21. Name Registration How-To • Find a name • Harder than you think • Allways start with InterNIC • http://www.internic.net/ • Pick a registrar • I use Network Solutions • http://www.networksolutions.com/en_US/ • Make sure you keep accounts up to date

  22. Assignment #4 • Think of the name of a company you may wish to start • Pick a un-used domain name for that company • Find a place to register that domain • Find place to Host your web site • Provide some reasoning why you picked that Web Hosting company • Produce a Budget for Creating the website • Up front Costs (registration & setup) • Recurring Costs (year or month) • Provide an estimate of development costs • Turn a well formatted Word Document with you choices, the reasoning behind those choice and a 3 Year Budget on creating a Website

  23. Chapter 6Internet Service Providers—Hosting Your Web Site

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