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Organizational Behavior: Learning and Behavior Modification

Organizational Behavior: Learning and Behavior Modification. Definition of Learning. A relatively permanent change in behavior (or behavior tendency) that occurs as a result of a person’s interaction with the environment. Theories of Learning. Classical Conditioning. Operant Conditioning.

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Organizational Behavior: Learning and Behavior Modification

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  1. Organizational Behavior:Learning and Behavior Modification Gholipour A. 2006. Organizational Behavior. University of Tehran.

  2. Definition of Learning A relatively permanent change in behavior (or behavior tendency) that occurs as a result of a person’s interaction with the environment. Gholipour A. 2006. Organizational Behavior. University of Tehran.

  3. Theories of Learning • Classical Conditioning. • Operant Conditioning. - Law of effect. • Social Learning ( Attention, Retention, Reproduction, Reinforcement). - Cognition, Insight Gholipour A. 2006. Organizational Behavior. University of Tehran.

  4. Antecedents What happens before behavior Behavior What person says or does Consequences What happens After behavior Attendance bonus system is announced Employee attends scheduled work Employee receives attendance bonus A-B-Cs of Behavior Modification Example Gholipour A. 2006. Organizational Behavior. University of Tehran.

  5. Shaping Behavior: A Managerial Tool • Positive Reinforcement. • Negative Reinforcement. • Punishment. • Extinction. Gholipour A. 2006. Organizational Behavior. University of Tehran.

  6. Continuous Fixed ratio Variable ratio Fixed interval Variable interval Schedules of Reinforcement Behaviors 1 2 3 4 5 6 7 8 9 Time (Days) 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 Gholipour A. 2006. Organizational Behavior. University of Tehran.

  7. Job Behavior Modification • Step 1: Identify Target behavior • Step 2: Functionally Analyze the Situation • Step 3: Arrange Antecedents and Provide Consequences • Step 4: Evaluate Results Gholipour A. 2006. Organizational Behavior. University of Tehran.

  8. Learning through Feedback • Any information about consequences of our behavior • Clarifies role perceptions • Corrective feedback improves ability • Positive feedback motivates future behavior Gholipour A. 2006. Organizational Behavior. University of Tehran.

  9. Supervisor Customer Project leader Co-worker Co-worker Subordinate Subordinate Subordinate Multi-Source (360 Degree) Feedback Evaluated Employee Gholipour A. 2006. Organizational Behavior. University of Tehran.

  10. Giving Feedback Effectively Specific Effective Feedback Relevant Frequent Credible Timely Gholipour A. 2006. Organizational Behavior. University of Tehran.

  11. Other Key Terms • Self-Management • Learning Through Experience • Action Learning Gholipour A. 2006. Organizational Behavior. University of Tehran.

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