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Business impacts of

Business impacts of. Summary. 7 new selling points Customization – the distinction factor Training, consulting Practical sales tools Upgrades, year-end promotions. 2. 7 new selling points. SQLite geodatabase connection: import and export

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Business impacts of

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  1. Business impacts of

  2. Summary • 7 newselling points • Customization – the distinction factor • Training, consulting • Practical sales tools • Upgrades, year-end promotions 2

  3. 7 newselling points SQLitegeodatabase connection: import and export Online maps: Web Map Service, Tile Map Service Handling Z-coordinates: 3D, TIN generation Dropbox replaced ActiveSync for synchronization No need to care with projections: on-the-fly transformation, EPSGsupport Rasterization and tile map generator to the map view Modern look and feel: easy to use with fingers 3

  4. Customization – be unique • Transform a general application to a specific solution by • Customizing the start-up screen (rename the application) • Simplifying the workflow with tailored menus and toolbars • Defining start-up and protected background maps (DMP) • Preparing code dictionaries and data fields • Setting up database connections and online maps • Including available modules: tree surveying, botanical, etc. • We prepare your customized application if you let us know: • Application name, start-up image, menu and toolbar structure, required starting map, data fields, code dictionaries, database communication, online mapping rules,additional modules • Next steps under construction: • Formalized requirement list for customization options • Development for large projects with special requirements (new functions, new menu, workflow, database integration) 4

  5. Training, consulting • Increase your income by training and consulting customers! • Background technology & problem solving with DigiTerra Explorer: • How to use a PDA with touch screen and GPS? • GIS terminology and methods, how to use digital maps • Data collection, GPS measurement, • How to prepare GIS projects and maps? • Field practice (very important!) • Explain less known options, like: • How to complement data collection by adding digital photos? • How to integrate laser range finder for height and distance measurement? • How to use the new surveying tools offered by the software? 5

  6. Practical sales tools • Evaluation version: each sold hardware should be delivered with a pre-installed trial version (no risk to customer!) • Use and tell customers about documentation, forum, tutorial videos: less support and customers’ objection handling • You should be prepared and convince the customers by explaining: • benefits of digital data collection in general • competitive advantages of DigiTerra Explorer (translatableproductbrochure) • Publish customer stories in sector specific media (journalists are glad if they don’t have to work! • Online marketing, Search Engine Optimization, Google Adwords 6

  7. Upgrade and year-endpromotions • Release roadmap: • Public announcement: 10 October, 2012 • Testing period,feedbacks,modifications: 15 October – 15 November • Marketing preparations: 15 October – 15 November • Customer shipment with Reference Guide: 15 November • Free upgrade for v6 software licences bought after • 1 September 2012 • Promotional upgrade prices from v5 or v6 by the end of 2012: • Basic - 50 EUR • Advanced - 80 EUR • Professional - 120 EUR • New version 7 licences have the same price than version 6! • No additional maintenance costs, free support! 7

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