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6 Promotional Videos to Grow Your Business

There are different types of promotional videos, which includes animated video, explainer video, commercial video, brand video, product video, etc. These videos help businesses educate the targeted audience and increase their customer engagement & sales. An ideal promotional video made by a video production company in Ahmedabad focuses on engaging the audience on a personal front without making the sales pitch.

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6 Promotional Videos to Grow Your Business

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  1. 6 Promotional Videos to Grow Your Business ******************************************************** Brands today use promotional videos to educate their audience or increase customer engagement and sales. However, there are several types of promotional videos, which are covered below. The hype of videos for marketing is no longer unknown. Businesses or brands today use promotional videos with the aim to either educate their audience or increase their customer engagement and sales. However, there are several types of promotional videos featuring their strengths and weaknesses, and it is important for you as a business to know some before reaching out to a video production company in Ahmedabad. But, before we proceed to the types of promotional videos, let us understand the meaning of promotional videos. What Do You Mean by a Promotional Video? Promotional video refers to a business video intended to make your product/service reach the potential audience or customers. An ideal promotional video focuses on engaging the audience on a personal front without making the sales view so evident. Even though the ultimate aim is sales, remember that the video should not have a blatant pitch. Types of Promotional Videos Out of several promotional videos, the most commonly made and popular ones are discussed below. Animated Video It is common for businesses to take the help of animated videos to promote themselves. Animation video involves movements of characters and objects and is all about explaining a story or concept.

  2. It is a great option for businesses wanting to explain a complex idea or concept in the simplest and most engaging way possible. Moreover, they can also grab the audience’s attention by creating a unique video. Explainer Video Explainer videos are again a great choice for businesses looking forward to putting their points in an easy-to-understand way. These videos use live action or animation to simplify a concept. The main aim of using an explainer video is for sales and marketing purposes by highlighting a service, product, or business idea. An explainer video is usually hosted on the homepage or landing page and uploaded on several social media websites/platforms. Commercial Video Commercial video refers to a short video advertisement run on streaming platforms, social media platforms, television, and more such digital channels. These videos are generally up to 30 seconds long and promote the business’s product, service, or mission in a manner that draws potential buyers. These videos are above explainer or demo videos and offer insight into the value offerings of the business. It helps establish an emotional connection and develop excitement with a large audience base through target-based digital ad campaigns. Brand Video The brand video includes material that promotes the company, brand, service, or product. These videos are of short duration and have high-quality production. They are made to capture the attention of potential audiences and leave a positive impression of the business/brand. Product Video Product video is a great and popularly used technique for product marketing. This video displays the product’s strength, features, and functioning. You might wonder if these videos are specifically made for physical products. However, they are also created for SaaS-based products and services. Live-Action Video Live-action videos are a bit different from normal promotional videos. These videos include real animals or people compared to computer–generated effects or animations to convey a concept. The biggest advantage of these videos is the use of real beings or objects that help create a sense of purpose and setting. These are great for businesses or brands wanting to promote their product or services in a realistic manner.

  3. Wrapping Up Types of promotional videos are inclusive of but not limited to the ones explained above. These videos are great for businesses or brands looking forward to presenting their offerings and USPs in the most unique yet simplest way possible. So, if you want customers and their attention via videos, contact the best promotional video maker company in Ahmedabad. Source: https://www.articleted.com/article/676219/237360/6-Promotional-Videos-to- Grow-Your-Business Follow Us: Follow Us: Website | Facebook | Instagram |YouTube Visit Visit U Us: s: C – 112, Ganesh Meridian, Opp. Kargil Petrol Pump, S.G. Highway, Ahmedabad, Gujarat 380060 Contact Us: Contact Us: +91-9408301749 | contact@untitledpictures.in

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