MKT 450 UOP Course Tutorial - uopmkt450dotcom

1. MKT 450 UOP Course Tutorial - uopmkt450dotcom

2. MKT 450 UOP Course Material • MKT 450 Week 1 Individual Assignment International and Domestic Marketing Comparison Paper • MKT 450 Week 2 Team Assignment International Marketing Plan Mission Statement and Objectives Paper • MKT 450 Week 3 Individual Assignment Research Methodologies Paper • Write a 1,050- to 1,400-word paper in which you compare and contrast marketing in your selected country and in the United States. In your comparison, analyze the marketing environments of each country including, but not limited to, cultural, political, legal, and economic influences. MKT 450 Entire Course MKT 450 Week 1 Individual Assignment International and Domestic Marketing Comparison Paper

3. MKT 450 UOP Course Material • Select a country other than one in North America. Then select a company and a product or service. When selecting a country, be aware of the following factors: access to information about the country, the ability to incorporate personal and professional experience from team members, and the plausibility of marketing the selected product to the country. • XYZ, Inc.’s executive management team has decided to market the organization’s top-selling product to the country that you selected for your International and Domestic Marketing Comparison Paper in Week One. You are the marketing manager for XYZ, Inc. MKT 450 Week 2 Team Assignment International Marketing Plan Mission Statement and Objectives Paper MKT 450 Week 3 Individual Assignment Research Methodologies Paper

4. MKT 450 UOP Course Material • o Political risks • o Legal environment • o Economic analysis • o Cultural analysis • o Demand estimation • • Describe the market segment you are targeting and explain how you plan to position your product or service based on your analysis of this segment. • • Develop an international marketing strategy that addresses the following: • o Product • o Promotional strategy • o Pricing strategy • o Place MKT 450 Week 3 Team Assignment Detailed International Marketing Plan Outline Part I MKT 450 Week 4 Team Assignment Detailed International Marketing Plan Outline Part II

5. MKT 450 UOP Course Material • Riordan Manufacturing is considering marketing its top-selling product to organizations in the country that you selected for your International and Domestic Marketing Comparison Paper. • Resources:Riordon Manufacturing Virtual Organization on student website, Internet, University Library • • Information gleaned from class experience • • Latest market developments • • Careful review of the strategy and rationale of your marketing plan • • Discuss how e-business may be used to effectively and efficiently market your selected product in your selected country. In your discussion assess how e-business may be used to promote and distribute your selected product. MKT 450 Week 5 Individual Assignment International Marketing Ethics Paper MKT 450 Week 5 Team Assignment Final International Marketing Plan Paper and Presentation

6. MKT 450 UOP Course Material • Resources: University Library, Internet • Select an organization with which you are familiar that conducts • both domestic and global marketing. • Write a 1,050- to 1,400-word paper in which you identify the • environmental factors that affect global and domestic marketing • Resources: University Library, Internet • Use the Marketing Plan Outline listed on the student website as a • guide. • Write a 6,300- to 7,000-word paper integrating your previous • Learning Team assignments into a final Marketing Plan Paper. In • addition, address the following information in your paper MKT 450 Week 5 Individual Assignment Environmental Factors MKT 450 Week 5 Team Assignment Marketing Plan Final Paper and Presentation

7. MKT 450 UOP Course Material