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2001 Farmer Cooperatives Conference October 30, 2001

2001 Farmer Cooperatives Conference October 30, 2001. Meeting the Needs of Our Food Customers. Blue Diamond Growers. How to Better Meet Customer Needs Adapt & Change Reorganize. Reorganization Guiding Concepts. Market Driven Structure into Business Units

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2001 Farmer Cooperatives Conference October 30, 2001

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  1. 2001 Farmer Cooperatives Conference October 30, 2001 Meeting the Needs of Our Food Customers

  2. Blue Diamond Growers • How to Better Meet Customer Needs • Adapt & Change • Reorganize

  3. Reorganization Guiding Concepts • Market Driven • Structure into Business Units • Strengthen Key Customer Relationships • Business Planning Driving Day-To-Day • Empowered Work Force

  4. What is a Business Unit? • Cross Functional Business Team • Structured Around Market Segments • Aligned with Production Cells • Formulates Objectives & Strategies • Accountable for Results

  5. Business Unit Benefits • Clearer Focus • Improved Linkage • Stronger Customer Relationships • Market Segment Profitability • Better Overall Business Performance

  6. Business Units • Processed Ingredients • Commodity • Americas Industrial • Export Industrial • Consumer Foods

  7. Processed Ingredient Customers • Confectioners • Cereal/Baking Manufacturers

  8. Commodity Customers • Marzipan & Paste Manufacturers • Traders and Speculators • Importers/Processors

  9. Americas & Export Industrial Customers • Bakers/Bakery Companies • Nut Roasters/Salters • Repackers • Inshell Buyers • Ice Cream Manufacturers

  10. Consumer Foods Customers • Grocery Stores & Supermarkets • Drug & Discount Stores • Wholesale/Club/Cash & Carry • Food Service

  11. Meeting Commodity Customer Needs • Price Buyers • Margins Minimal • Buying Positions Speculative • Excessive Supply & Uncertainty

  12. Meeting Industrial Customer Needs • Quality, Service & Price • Brand Loyalty

  13. Meeting Processed Ingredients Customer Needs • Value Added Products • High Degree of Intimacy • Exacting Product Specifications • Matching Infrastructure • Mutually Drive Costs out of Processes

  14. Meeting Consumer FoodsCustomer Needs • Higher Margins Market Segments • Growth Requires Closer Integration • Multiple product lines • Must deliver information plus products • Must tie technology together to lower costs • Proactive services

  15. A Can a Week That’s All We Ask

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