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8 Smart Landing Page Practices To Boost Website Conversion

An impactful and user-friendly landing page plays a key role in improving website conversions. Read this article to know some smart hacks to increase conversion.

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8 Smart Landing Page Practices To Boost Website Conversion

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  1. 8 Smart Landing Page Practices To Boost Website Conversion Our business world has undergone massive evolution in the last 10 years and now the physical presence of the seller and the buyer, to initiate a transaction, holds no or zero importance. Most transactions now take place on the web which has necessitated the need of designing and developing impactful landing pages. Here are some tips for you that you need to keep in mind while designing landing pages. 1. Eye-Catchy Headlines – The chances of abandoning your website increases when you have poor content in your landing pages, especially headings and subheadings. Be precise in what your company is about, what your offerings are and make them prominent in the headlines. 2. Killer body content – After you have succeeded in retaining the visitors for more than 7-8 seconds with your engaging headlines, it’s time to provide them with some valuable knowledge regarding your company, products, services, benefits etc. It should be direct and bold and most importantly rich in keywords. 3. Direct CTA –Don’t over-analyze the visitor’s behavior and give them more than one or two choices. Ideally, to initiate quicker conversions it is recommended to eliminate options and give just one Call-to- Action which will not only reduce confusion but will also indicate the users what would be their next step. 4. Keep it short –Don’t drag the page unnecessarily where your visitors need to scroll down for a longer time to get hold of the good stuff. Make sure to keep the CTA on the top of the page and if in any case your page gets extended then repeat it at the bottom to prevent the viewers to scroll back up again. 5. Use real images and people – Trust factor is immensely important in increasing conversion. If they see the images of the original people associated with your company, they easily start trusting and believing the company’s information which is, of course, a good sign for you. 6. Videos – This is also an interesting way to please the audience. Short videos (Maximum 1 minute) describing your product’s benefits in action and with a good thumbnail can actually help in increasing your conversion rate. 7. Social Media Links – Your digital presence on social media channels or in other words social proof is another way to win the trust of potential customers. Provide the direct links of your Facebook, Twitter, Instagram, YouTube, Pinterest, Google+ and others on the bottom of the landing page positively. 8. Great Look and Feel – Design is crucial and especially in case of landing page, it is even more vital. If a visitor is welcomed by a charming and pleasing website, they feel special and their interest grows

  2. further to know more about the company. Driving the company’s growth with the help of website is possible only when you have a good landing page. A good landing page implies that it should be capable of leaving an everlasting impression of minds of the audience. The needs of Website Design Treasure Coast in Florida are met by the renowned design agency, Wheelistic Web Design, whom you can reach out to anytime.

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