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DAAWG Program: Protect Your ‘Dogs Campaign

DAAWG Program: Protect Your ‘Dogs Campaign. Elizabeth Lopez, Student Coordinator Health Promotion & Wellness Services, DAAWG Program. Rosendo Iñiguez, Outreach Specialist California Health Collaborative, Lock It Up Project. Fresno State.

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DAAWG Program: Protect Your ‘Dogs Campaign

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  1. DAAWG Program: Protect Your ‘Dogs Campaign

    Elizabeth Lopez, Student Coordinator Health Promotion & Wellness Services, DAAWG Program Rosendo Iñiguez, Outreach Specialist California Health Collaborative, Lock It Up Project
  2. Fresno State Fresno State is located at the northeast edge of Fresno, California, at the foot of the majestic Sierra Nevada mountain range. Fresno State is considered as a “commuter campus.”
  3. Fresno State Demographics
  4. DAAWG Program Drug & Alcohol Awareness & Wellness Guide (DAAWG) Program is a peer education group operating within the Student Health Center at Fresno State. Initiated in August 2012. The DAAWG Program strives to promote a campus culture of safe and responsible consumption of alcohol and other drugs to prevent alcohol and other drug related incidents among Fresno State students through: Information tables Social Norms Marketing Stall Seat Journal Protect Your ‘Dogs Campaign
  5. Alcohol Overdose at Fresno State On August 31st, 2012, a Fresno State student attended a party at an off-campus fraternity house. According to Fresno Police, the student was taking part in a hazing ritual that encouraged heavy drinking. He alone consumed one and a half bottles of hard liquor Equivalent of 37 shots of alcohol Soon after he told members he was not feeling well and passed out. He was carried to the 'drunk room' to sober up.
  6. Alcohol Overdose at Fresno State Three hours later he was unconscious and not breathing. Pledge brothers called 911 but it was too late. He died on September 2nd, 2012 due to acute alcohol poisoning. Toxicology report indicates that he had a blood alcohol content of .36, over four times the legal limit and enough to establish cause of death.
  7. Protect Your ‘Dogs Campaign The Protect Your ‘Dogs Campaign is a comprehensive approach to raise awareness about alcohol poisoning at Fresno State. Educating the students about the signs of alcohol poisoning Educating the students about how to handle an emergency involving alcohol poisoning How to drink responsibly Call to action that rallies Fresno State students to protect their fellow students from alcohol poisoning. Ultimately, the purpose of the campaign is to prevent future alcohol poisoning incidents among Fresno State students. .
  8. Alcohol Poisoning The chance of surviving an alcohol overdose depends greatly on how fast one receives medical assistance. Witnesses to an alcohol overdose often hesitate to call for help or simply don’t make the call. “…It has been estimated that only between 10 percent and 56 percent of individuals who witness a drug overdose call for emergency medical services, with most of those doing so only after other attempts to revive the overdose victim have proved unsuccessful.” Two common reasons are: The inability to identify the signs of alcohol poisoning. Fear of police involvement and legal prosecution.
  9. Signs of Alcohol Poisoning Mental Confusion Unresponsiveness Snoring or Gasping for Air Throwing Up Hypothermia Erratic Breathing Loss of Consciousness Paleness or Blueness of Skin
  10. How to Handle an Emergency If someone has ANY warning signs: Do not wait until all signs of alcohol poisoning are present. Call University Police: 278-8400 or 911 Text TipNow™: 664-3204 Stay with the person to: Monitor respiration rate (breathing) Monitor pulse (heartbeat) If vital signs are missing, perform CPR.
  11. Protect Your ‘Dogs Posters Posters were distributed to every building at Fresno State including: Student Health Center Student Recreation Center Henry Madden Library University Student Union
  12. Protect Your ‘Dogs Magnets Magnets were distributed to several departments and organizations at Fresno State including: Student Recreation Center International Student Services College Assistance Migrant Program Center for Women and Culture
  13. Off-Campus Partnerships The DAAWG Program established a partnership with four local apartment complexes which houses a large population of Fresno State students. University Village Copper Beech Palazzo Campus Edge
  14. Protect Your ‘Dogs Presentation Throughout the fall 2012 semester, the DAAWG Program provided 10 interactive workshops to academic classes, the majority of which were freshmen heavy classes. The presentation is included in the Don’t Cancel That Class (DCTC) option. The interactive workshop includes: A general overview of alcohol, Interactive activities the signs of alcohol poisoning how to handle an emergency involving alcohol poisoning, and how to drink responsibly.
  15. Calling 911 Underage drinkers or individuals who provide alcohol to minors often avoid calling 911 for fear of arrest or legal prosecution. Fear of legal prosecution lead to the death of a student at Cal Poly San Luis Obispo in 2008.
  16. 911 Good Samaritan Law On September 17, 2012, Governor Jerry Brown signed the 911 Good Samaritan Law which took effect beginning January 1, 2013. This law encourages victims and witnesses of a suspected alcohol overdose to call for help without fear of arrest for minor drug law violations. This policy protects only the caller and overdose victim from arrest and prosecution for simple drug possession, possession of paraphernalia, and/or being under the influence. This law does not protect people from arrest for other offenses, such as selling or trafficking drugs. The policy prioritizes saving lives over arrests for possession.
  17. Monitoring Breathing Look, listen, and feel for breathing. Normal breathing ranges from 15 to 20 breaths per minute.
  18. Monitoring Pulse Using the first and second fingertips, press firmly but gently on the arteries until you feel a pulse. Normal pulse ranges from 60 to 100 beats per minute.
  19. How to Drink Responsibly Keep track of your drinks. 1 drink of beer: 12 ounces 1 drink of wine: 5 ounces 1 drink of hard liquor (80 proof): 1.5 ounces Avoid drinking from spiked bowls. Alternate drinks with non-alcoholic beverages. Avoid carbonated drinks (soda, champagne) Eat before and while drinking. Food slows down the absorption process. Avoid binge drinking. Avoid drinking games.
  20. Protect Your ‘Dogs Presentation Approximately 400 students participated in the interactive workshops. Evaluations show that students are receptive to an interactive workshop that utilizes a nonjudgmental approach to the consumption of alcohol and includes an interactive activity in which students are provided with the opportunity become a part of the presentation. 97% of the students reported that the information presented was useful and helpful to them.
  21. Consequences of Alcohol Poisoning Alcohol poisoning can result in death. Respiratory depression Inhalation of vomit. Individuals who survive from alcohol poisoning may suffer irreversible brain damage. Oxygen deprivation to the brain due to respiratory depression. Dehydration caused by alcohol (diuretic).
  22. Upcoming Components Additional off-campus partnerships Local bars and restaurants Video Contest Funded through the Substance Abuse Prevention Mini-Grants Program Dog Watch Program Similar to the Wildcat Watch Program at Chico State
  23. Contact Information Elizabeth Lopez, Student Coordinator Student Health Center, Fresno State elizabeth9526@mail.fresnostate.edu (559) 278-6727 Rosendo Iñiguez, Outreach Specialist Lock It Up Project, California Health Collaborative riniguez@healthcollaborative.org (559) 244-3618
  24. Resources Tracy, Melissa, et. al. “Circumstances of witnessed drug overdose in New York City: implications for intervention,” Drug and Alcohol Dependence 79 (2005): 181-182.
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