Year 12 Media-Magazine analysis

1. Year 12 Media-Magazine analysis Felan Quirke

2. Empire-James Bond special Cover lines- this front cover only includes one piece of information at the bottom left of the page; ‘SKYFALL’. Which as everyone knows is the title of the film so this significant word intrigues readers to learn about the film. Masthead-The well known brand of the magazine ‘EMPIRE’ is in bold at the top of the cover. It has been placed in the backdrop which highlights the fact that people know the magazine well and the branding doesn’t need to stand out because of how popular it already is. Puff-the single word of SKYFALL appears as the sort of enrichment piece of the article and it appears in a classy way. Text+Font- the text is bold and in all capitals. The colours include gold, black and white which portray an elegant feel. These colours are associated with wealth and high status like the central piece of the article: James Bond. Image- The image Is a mid shot of Daniel Craig as James Bond, it is in black and white which is follows the classic image of Bond. His gun is raised and it is blocking the Empire logo, this highlights Bonds dominance as a character.

3. Empire-Meet the joker Cover lines- this cover contains information and quotes about the major article of the magazine, it describes the character of the joker by stating he is a “coldblooded, mass murdering clown!”. Right away it shows the reader the main piece of the magazine and this one short sentence draws you in to read more about this person. Left side/left hand third- Other information is included on the side of the magazine, talking about Sweeney Todd, I am legend and Jerry Seinfeld and more. This extra info shows us that there is more to the articles and goes into depth about other topic areas, targeting more than one audience. Masthead- The brand logo of ‘Empire’ use their usual positioning of the title at the top centre of the cover which is seen as the iconic logo that people are familiar with, this allows the magazine to be recognised straight away. Plug- the contents of the magazine is stated on the cover; meeting the joker. This interests Batman fans and gives readers a chance to read in on one of the most iconic characters of all time. Puff- ‘World exclusive’ is a phrase used at the top of the cover, showing off the fact that this story is exclusive to this magazine and cant be found anywhere else. Highlighting the popularity of the brand and this marks its unique selling point. Text+Font- To match the jokers abstract character the font is in wacky handwriting and in purple and green colouring to go with the jokers clown demeanour. If this font was dull and boring then it wouldn’t stand out to the audience and wouldn’t show off the theme of the article. Image- the main point of the cover is Heath Ledgers Joker sitting ominously in the centre in a full body shot. This menacing image draws readers in.

4. Kerrang-the official rock 100 Cover lines- The major article on this cover is obviously uncovering the 100 rockers, and in the centre this is exactly what it says, it gets straight to the point and introduces it to the reader. Left side/ left hand third- on both sides of the magazine it shows different celebrities and information about them giving fans a chance to see their idols stories on the cover. Masthead- the usual kerrang logo is top centre and behind the celebrities on the cover image which highlights that the main story is not the brand but the article, giving the readers a sense of importance. Puff- in the top right it shows the add of “win Metallica shoes” this contest intrigues readers and gives the magazine a unique selling point. Text+Font- The text ranges from small to large, the logo is the biggest and then the article of official rock 100 proceeds highlighting the main points of the cover. The font is slanted matching the theme of rock and rough and toughness. Image- the main image includes 5 well known rock band members, fans will recognise these people and buy the magazine simply due to the famous faces.

5. NME- john lennon Cover lines- the cover states that NME have been publishing for 60 years this gives the magazine a precious feel which will inspire people to buy it. Also one name is given ‘Lennon’ which as everyone knows is John Lennon and the thought that NME is writing an article about someone so inspirational is interesting. Masthead- the NME logo is in its usual place on the left hand side of the top corner. This lets the reader know whose magazine it is and how popular it is. Puff- “iconic classic interviews” is read at the top right, this highlights the prestigious nature of NME’s articles. Text+Font- all text is in a purposeful place, they are all placed at the sides as to not disturb the image. The font is bold and in both gold and white which is a rich colour to go with the classic article about Lennon. Image- The image is of John Lennon's face and his popular appearance is the only image necessary to attract readers.

6. NME-ARcTIC MONKEYS Masthead- again the usual placement of the NME logo is unchanged. It is the first thing you see and is easily recognisable. Cover lines- a quote is seen at the top right stated by the quotes, their popularity will be enough for readers to ant to hear their verdict. Puff- the article focuses on Arctic Monkeys and the letters of ‘AM’ take upthe right side in an eye catching way. Text+Font- the text is in NME’s commonly seen colours of red, white and black. The font is bold and central highlighting arctic monkeys significance in the article. Image- The image is of the band standing in an LA background which oppose with their normal location of London, this will intrigue the readers to discovering their progression as a band.

7. Q-The smiths Puff- ‘new albums preview’ is a selling point which will express the fact that only this magazine shows this content. Text+font- the text is in various sizes but the same font to maintain consistency and uniform styling. Tet is everywhere to portray the magazines bulging stories. The purple, red and white colour schemes stand out to draw attention to specific areas. Image- the image is mainly of David Morrissey being the lead signer of the smiths and his iconic face draw in fans. Cover lines- The main article is stated to talk about the smiths. There is a quote speaking that they were ‘the greatest band…’ this will attract different opinions and invite different reading groups. Plug- at the bottom it is talking about rare interviews, unseen pics and…..a murder. This will draw in curious readers.

8. Q-Kasabian Cover lines- on the right hand side going down are other famous bands which will draw in specific fans. Also at the bottom it contains a quote from an interview with kings of Leon which will intrigue readers to read on. Masthead- the commonly seen Q logo is behind the main image which highlights the fact that the main story is more important than the logo because of how popular the magazine is. Image- the main image s of the two main members from Kasabian; Tom and Serg. They are the faces of the band and their inquisitive faces show that this will not be a normal article on them.

9. Q-Jay z Masthead-the commonly seen Q logo is enlarged in the special copy of the magazine so the reader knows the importance of the brand. Plug- ‘introduced by Jayz’ is at the bottom of the article title, showing that this article will be closer to the readers interest. Puff- Jay z’s signature adds a prestigious element to the cover. Also it states that it is the 15thanniversary edition which makes in one of a kind. Image- the main image is of Jayz in a central location. This is a simple image highlighting the main area of the article so the reaer can get straight into it.