Craft & Hobby Formula RUSSIA EXHIBITION

1. Craft & Hobby Formula RUSSIAEXHIBITION Venue The exhibition complex «Sokolniki» Moscow, Sokolniki Park, Pavilions № 4and №4.1

2. What does it mean «Craft & Hobby Formula Show»? Welcome to the Craft & Hobby Formula Show,the only international craft exhibition in Russia.There are 2 Shows + Special Project Fair «Gifts for New Year» in MoscowThere are 2 Shows in Kiev (Ukraine) and in Samara. NEW! Yekaterinburg – 1 Show (Fall). The market of goods for craft and hobbies has demonstrated a tremendous growth within the last few years in Russia. Craft & Hobby FormulaShow aims at giving mass appeal to all kinds of modern craft and hobbies popular nowadays.The event’s goals are: • Further advance and promotion of all kinds of modern craft and hobbies, spiritual and creative growth of exhibition’s guests and visitors; • Association of people who are enthusiastic about creativity, craft and hobbies regardless their gender, age, nationality and social status; • Focusing the tendencies taking place in craft and hobby industry and presenting new brands, products, trends, ideas etc; • construction of long-term communications between the companies which are engaged in manufacture and sale of the goods and articles for needlework and house decor.

3. Auditorium • Business auditorium. The representatives of the craft industry (directors, owners of the business, customers etc.) • End consumers. The exhibition visitors are mostly women aged from 20 till 55 years old with incomes above the average, successful in career and family, craft and hobby enthusiastic, embroidery in particular. The number of visitors is more than 100 000 people a year!

4. Participants • The exhibition is of great interest for companies engaged in manufacture and selling goods and articles for all kinds of crafts and hobbies: Distribution companies, Manufacturers, Retail networks, Shops , Internet, Training Centers and Courses, And many others...There are also the companies which the goods oriented for woman: • FMCG • Auto distribution • Cinema and movie company

5. Dates of the Shows in 2014 year MOSCOWSpring 27.02 – 02.03.2014 Fall 25-28.09.2014 Special Project Fair «Gifts for New Year» 05-07.12.14 SAMARA Spring 04-06.04.2014 Fall 07 – 09.11.14 NEW! YEKATERINBURG Fall 17-19.10.14 KIEV (UKRAINE) Spring 25-27.04.2014 (25.04.14 – is the business day) Fall 21-23.11.2014 (21.11.13 – is the business day)

6. Show in Moscow Frequency in Moscow: 2 times a year – spring, autumn. First day- is the b2b day (for trade visitors), other 3 days for visitors. In winter there is Special Project Fair «Gifts for New Year» in Moscow. Exhibition subjects: Cross-stitching, embroidery, knitting, crochet, beadwork, sewing, rug hooking, weaving, molding, the House decor, art of wrapping, periodicals, magazines and books etc. The exhibition program: The exposition of handmade works Selling/buying craft and hobby goods and articles Master classes and training seminars The Charitable program Business and leisure activities Daily contests, lotteries and draws of prizes The official rewarding of the contests’ prize-winners

7. Plan of the Halls in Moscow There are 2 Halls for the Show:Hall №4 – for companies which works with blanks for creativity, expendable materials (6500 sq.m total area)Hall №4.1 – for companies which oriented on finished goods of craft, training courses and centre of education in craft fieldand others (2500 sq.m. total area)TOTAL AREA 9000 sq.m. Hall № 4.1 Hall № 4

8. Show in Samara • Location: City Samara International Exhibition Complex. P. Alabina Samara, Leninskaya Street, 142 • Organizers: «Craft Formula Ltd». Moscow, Piscovaya street, 16/1e-mail: info@formularukodeliya.ruTel. +7 (495) 9840877www.formularukodeliya.comExhibition company RTE-Group Samara Elena Antonova, Director of the «Craft&Hobby Formula Show. Samara»e-mail: rukodelie@rte-samara.ruTel.: + 7 (846) 270 41 00www.rte-expo.ru Alabin Exhibition Centre Leninskaya street, 142 Technical specifications: Total area: 3 000 sq. мCeiling height: 8 мConference hall: 260 peopleCafe: 100 sq. М Parking

9. Show in Kiev KyivExpoPlaza - the real success of your trade show in Ukraine!KyivExpoPlaza is a state-of-the-art exhibition and congress center, the largest one in Ukraine, where annually holding more than 100 national and international exhibitions, as well as more than 700 conferences and congresses. Every year the exhibitions are attended by over 8,000 companies (including 2,000 foreign ones) from 50 countries worldwide. Exhibitions attract more than 600,000 visitors every year. A lot of national and international conferences and conventions from 50 for up to 15,000 persons are held at KyivExpoPlaza apart from exhibitions on a regular base. • Venue: Ukraine, Kyiv. Salyutna 2-B VC "KievExpoPlaza" Hall 3 • Organizers:«Craft Formula Ltd». Moscow, Piscovaya street, 16/1e-mail: info@formularukodeliya.ruTel. +7 (495) 9840877www.formularukodeliya.com • Conditions of participation in the «Craft & Hobby Formula Show. Ukraine» • specify the managers exhibition company S-TEAM at: • +380 (44) 383-1854 Oksana +380 (44) 383-1932 Anna E-mail: as@s-team.kiev.ua Address: Ukraine, 01032, Kiev, a/y 202 www.formula-rukodeliya.in.ua

10. Contacts Address: Moscow, Piscovaya street, 16/1 Official Site:www.formula-rukodeliya.com Email: info@formularukodeliya.ru Теl. +7(495) 9840877 Elina Fedyantseva+7 (916)6866800fe@formularukodeliya.ru • Social networks: Group «Формула рукоделия»