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Digital 2016 Global Digital Yearbook (February 2016)

Essential headline data for mobile, internet, social media, and e-commerce use in more than 200 countries around the world in February 2016. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit http://datareportal.com

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Digital 2016 Global Digital Yearbook (February 2016)

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  1. we are social UPDATED 28 JAN 2016 2016 DIGITAL YEARBOOK WE ARE SOCIAL’S COMPENDIUM OF KEY DIGITAL STATISTICS AND DATA POINTS FOR 232 COUNTRIES AROUND THE WORLD SIMON KEMP • WE ARE SOCIAL @wearesocialsg • 1

  2. @wearesocialsg • 2

  3. WELCOME Welcome to We Are Social’s 2016 DIGITAL YEARBOOK: a collection of key digital, social and mobile statistics for 232 countries around the world. This document is part of our broader Digital in 2016 report, which we’ve split into three distinct parts in order to share a wider and richer variety of data and trends: DIGITAL IN 2016 § The main report, which contains regional and global overviews, together with in-depth profiles of 30 of the world’s top economies. Click hereto access Digital in 2016. 2016 DIGITAL YEARBOOK § The document you’re reading now, which contains high-level profiles of 232 countries around the world. EXECUTIVE SUMMARY § Our analysis of this year’s key data and trends, together with our forecasts for the coming twelve months. Read We Are Social’s Executive Summary by clicking here. If you have any questions about what this data might mean for your organisation, or if you’d like to know how We Are Social can help you make sense of it all, please visit us at wearesocial.com, click hereto email us, or contact us on Twitter: @wearesocialsg. @wearesocialsg • 3

  4. JAN 2016 AFGHANISTAN A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 32.95 4.01 2.10 23.27 1.70 MILLION MILLION MILLION MILLION MILLION URBANISATION: 27% PENETRATION: 12% PENETRATION: 6% vs POPULATION: 71% PENETRATION: 5% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 5 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  5. JAN 2016 ALBANIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 2.90 1.82 1.30 4.98 1.10 MILLION MILLION MILLION MILLION MILLION URBANISATION: 58% PENETRATION: 63% PENETRATION: 45% vs POPULATION: 172% PENETRATION: 38% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 6 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  6. JAN 2016 ALGERIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 40.02 11.00 12.00 45.67 9.40 MILLION MILLION MILLION MILLION MILLION URBANISATION: 71% PENETRATION: 27% PENETRATION: 30% vs POPULATION: 114% PENETRATION: 23% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 7 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  7. JAN 2016 AMERICAN SAMOA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 55.57 17.00 20.00 57.59 17.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 87% PENETRATION: 31% PENETRATION: 36% vs POPULATION: 104% PENETRATION: 31% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 8 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  8. JAN 2016 ANDORRA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 85.66 82.15 39.00 69.19 34.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 85% PENETRATION: 96% PENETRATION: 46% vs POPULATION: 81% PENETRATION: 40% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 9 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  9. JAN 2016 ANGOLA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 25.43 5.41 3.40 16.01 3.00 MILLION MILLION MILLION MILLION MILLION URBANISATION: 45% PENETRATION: 21% PENETRATION: 13% vs POPULATION: 63% PENETRATION: 12% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 10 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  10. JAN 2016 ANGUILLA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 14.69 11.56 8.50 26.87 7.60 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 100% PENETRATION: 79% PENETRATION: 58% vs POPULATION: 183% PENETRATION: 52% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 11 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  11. JAN 2016 ANTIGUA & BARBUDA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 93.58 81.55 47.00 177.0 42.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 23% PENETRATION: 87% PENETRATION: 50% vs POPULATION: 189% PENETRATION: 45% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 12 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  12. JAN 2016 ARGENTINA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 43.63 34.79 27.00 61.43 21.00 MILLION MILLION MILLION MILLION MILLION URBANISATION: 92% PENETRATION: 80% PENETRATION: 62% vs POPULATION: 141% PENETRATION: 48% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 13 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  13. JAN 2016 ARMENIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 3.02 2.13 0.89 3.66 0.68 MILLION MILLION MILLION MILLION MILLION URBANISATION: 63% PENETRATION: 70% PENETRATION: 29% vs POPULATION: 121% PENETRATION: 23% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 14 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  14. JAN 2016 ARUBA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 113.6 95.21 77.00 143.7 70.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 41% PENETRATION: 84% PENETRATION: 68% vs POPULATION: 126% PENETRATION: 62% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 15 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  15. JAN 2016 AUSTRALIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 24.14 21.18 14.00 30.65 13.00 MILLION MILLION MILLION MILLION MILLION URBANISATION: 90% PENETRATION: 88% PENETRATION: 58% vs POPULATION: 127% PENETRATION: 54% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 16 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  16. JAN 2016 AUSTRIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 8.56 7.14 3.50 13.10 2.90 MILLION MILLION MILLION MILLION MILLION URBANISATION: 66% PENETRATION: 83% PENETRATION: 41% vs POPULATION: 153% PENETRATION: 34% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 17 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  17. JAN 2016 AZERBAIJAN A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 9.81 5.98 1.60 9.31 1.30 MILLION MILLION MILLION MILLION MILLION URBANISATION: 55% PENETRATION: 61% PENETRATION: 16% vs POPULATION: 95% PENETRATION: 13% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 18 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  18. JAN 2016 THE BAHAMAS A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 390.4 300.3 190.0 318.3 170.0 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 83% PENETRATION: 77% PENETRATION: 49% vs POPULATION: 82% PENETRATION: 44% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 19 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  19. JAN 2016 BAHRAIN A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 1.39 1.30 0.69 2.61 0.62 MILLION MILLION MILLION MILLION MILLION URBANISATION: 89% PENETRATION: 94% PENETRATION: 50% vs POPULATION: 188% PENETRATION: 45% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 20 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  20. JAN 2016 BANGLADESH A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 162.0 53.94 15.00 134.4 13.00 MILLION MILLION MILLION MILLION MILLION URBANISATION: 35% PENETRATION: 33% PENETRATION: 9% vs POPULATION: 83% PENETRATION: 8% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 21 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  21. JAN 2016 BARBADOS A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 284.6 224.6 150.0 378.3 130.0 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 31% PENETRATION: 79% PENETRATION: 53% vs POPULATION: 133% PENETRATION: 46% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 22 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  22. JAN 2016 BELARUS A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 9.49 5.60 5.13 11.73 3.18 MILLION MILLION MILLION MILLION MILLION URBANISATION: 77% PENETRATION: 59% PENETRATION: 54% vs POPULATION: 124% PENETRATION: 34% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 23 • Sources: UN, US Census Bureau; ITU; VKontakte, LiveInternet.ru; GSMA Intelligence.

  23. JAN 2016 BELGIUM A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 11.34 9.64 6.00 13.18 4.70 MILLION MILLION MILLION MILLION MILLION URBANISATION: 98% PENETRATION: 85% PENETRATION: 53% vs POPULATION: 116% PENETRATION: 41% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 24 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  24. JAN 2016 BELIZE A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 363.1 140.5 140.0 355.7 120.0 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 44% PENETRATION: 39% PENETRATION: 39% vs POPULATION: 98% PENETRATION: 33% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 25 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  25. JAN 2016 BENIN A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 11.02 1.23 0.58 9.33 0.41 MILLION MILLION MILLION MILLION MILLION URBANISATION: 44% PENETRATION: 11% PENETRATION: 5% vs POPULATION: 85% PENETRATION: 4% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 26 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  26. JAN 2016 BERMUDA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 70.54 68.28 35.00 68.26 30.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 100% PENETRATION: 97% PENETRATION: 50% vs POPULATION: 97% PENETRATION: 43% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 27 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  27. JAN 2016 BHUTAN A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 779.5 267.9 210.0 689.4 180.0 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 39% PENETRATION: 34% PENETRATION: 27% vs POPULATION: 88% PENETRATION: 23% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 28 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  28. JAN 2016 BOLIVIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 10.81 4.22 3.90 10.66 3.30 MILLION MILLION MILLION MILLION MILLION URBANISATION: 69% PENETRATION: 39% PENETRATION: 36% vs POPULATION: 99% PENETRATION: 31% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 29 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  29. JAN 2016 BONAIRE, SINT EUSTATIUS & SABA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 25.09 20.96 4.00 39.13 3.80 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 75% PENETRATION: 84% PENETRATION: 16% vs POPULATION: 156% PENETRATION: 15% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 30 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  30. JAN 2016 BOSNIA & HERZEGOVINA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 3.81 2.63 1.60 3.56 1.20 MILLION MILLION MILLION MILLION MILLION URBANISATION: 40% PENETRATION: 69% PENETRATION: 42% vs POPULATION: 94% PENETRATION: 32% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 31 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  31. JAN 2016 BOTSWANA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 2.28 0.62 0.65 3.35 0.56 MILLION MILLION MILLION MILLION MILLION URBANISATION: 58% PENETRATION: 27% PENETRATION: 28% vs POPULATION: 147% PENETRATION: 25% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 32 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  32. JAN 2016 BRAZIL A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 208.7 120.2 103.0 267.1 88.0 MILLION MILLION MILLION MILLION MILLION URBANISATION: 86% PENETRATION: 58% PENETRATION: 49% vs POPULATION: 128% PENETRATION: 42% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 33 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  33. JAN 2016 BRITISH VIRGIN ISLANDS A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 30.39 14.62 13.00 51.25 12.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 47% PENETRATION: 48% PENETRATION: 43% vs POPULATION: 169% PENETRATION: 39% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 34 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  34. JAN 2016 BRUNEI DARUSSALAM A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 426.0 318.9 270.0 521.0 250.0 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 78% PENETRATION:75 % PENETRATION: 63% vs POPULATION: 122% PENETRATION: 59% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 35 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  35. JAN 2016 BULGARIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 7.12 4.08 3.20 11.36 2.50 MILLION MILLION MILLION MILLION MILLION URBANISATION: 74% PENETRATION: 57% PENETRATION: 45% vs POPULATION: 160% PENETRATION: 35% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 36 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  36. JAN 2016 BURKINA FASO A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 18.37 1.78 0.50 14.57 0.39 MILLION MILLION MILLION MILLION MILLION URBANISATION: 31% PENETRATION: 10% PENETRATION: 3% vs POPULATION: 79% PENETRATION: 2% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 37 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  37. JAN 2016 BURUNDI A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 11.37 0.53 0.35 4.69 0.27 MILLION MILLION MILLION MILLION MILLION URBANISATION: 12% PENETRATION: 5% PENETRATION: 3% vs POPULATION: 41% PENETRATION: 2% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 38 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  38. JAN 2016 CABO VERDE A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 523.7 219.8 190.0 570.4 160.0 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 66% PENETRATION: 42% PENETRATION: 36% vs POPULATION: 109% PENETRATION: 31% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 39 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  39. JAN 2016 CAMBODIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 15.70 5.00 3.40 25.99 2.90 MILLION MILLION MILLION MILLION MILLION URBANISATION: 21% PENETRATION: 32% PENETRATION: 22% vs POPULATION: 166% PENETRATION: 18% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 40 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  40. JAN 2016 CAMEROON A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 23.63 2.61 1.50 21.83 1.10 MILLION MILLION MILLION MILLION MILLION URBANISATION: 55% PENETRATION: 11% PENETRATION: 6% vs POPULATION: 92% PENETRATION: 5% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 41 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  41. JAN 2016 CANADA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 36.11 33.00 21.00 30.48 17.00 MILLION MILLION MILLION MILLION MILLION URBANISATION: 82% PENETRATION: 91% PENETRATION: 58% vs POPULATION: 84% PENETRATION: 47% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 42 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  42. JAN 2016 CAYMAN ISLANDS A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 60.37 47.00 38.00 96.88 34.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 100% PENETRATION: 78% PENETRATION: 63% vs POPULATION: 160% PENETRATION: 56% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 43 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  43. JAN 2016 CENTRAL AFRICAN REPUBLIC A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 4.95 0.22 0.06 1.86 0.04 MILLION MILLION MILLION MILLION MILLION URBANISATION: 40% PENETRATION: 4% PENETRATION: 1% vs POPULATION: 38% PENETRATION: 1% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 44 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  44. JAN 2016 CHAD A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 14.27 0.36 0.20 7.27 0.17 MILLION MILLION MILLION MILLION MILLION URBANISATION: 23% PENETRATION: 3% PENETRATION: 1% vs POPULATION: 51% PENETRATION: 1% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 45 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  45. JAN 2016 CHILE A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 18.04 13.05 11.00 25.66 9.90 MILLION MILLION MILLION MILLION MILLION URBANISATION: 90% PENETRATION: 72% PENETRATION: 61% vs POPULATION: 142% PENETRATION: 55% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 46 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  46. JAN 2016 CHINA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 1,379 688 653 1,314 577 MILLION MILLION MILLION MILLION MILLION URBANISATION: 57% PENETRATION: 49% PENETRATION: 47% vs POPULATION: 95% PENETRATION: 42% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 47 • Sources: UN, US Census Bureau; CNNIC; Tencent; GSMA Intelligence.

  47. JAN 2016 COLOMBIA A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 48.44 28.48 24.00 50.62 21.00 MILLION MILLION MILLION MILLION MILLION URBANISATION: 77% PENETRATION: 59% PENETRATION: 50% vs POPULATION: 105% PENETRATION: 43% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 48 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

  48. JAN 2016 COMOROS A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 797.8 55.69 52.00 309.2 37.00 THOUSAND THOUSAND THOUSAND THOUSAND THOUSAND URBANISATION: 28% PENETRATION: 7% PENETRATION: 7% vs POPULATION: 39% PENETRATION: 5% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 49 • Sources: UN, US Census Bureau; ITU; Facebook; GSMA Intelligence.

  49. JAN 2016 CONGO, DEMOCRATIC REPUBLIC A SNAPSHOT OF THE COUNTRY’S KEY DIGITAL STATISTICAL INDICATORS TOTAL ACTIVE ACTIVE SOCIAL MEDIA USERS MOBILE ACTIVE MOBILE SOCIAL USERS POPULATION INTERNET USERS CONNECTIONS 78.49 2.38 2.00 48.68 1.60 MILLION MILLION MILLION MILLION MILLION URBANISATION: 43% PENETRATION: 3% PENETRATION: 3% vs POPULATION: 62% PENETRATION: 2% FIGURE REPRESENTS TOTAL NATIONAL POPULATION, INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS FIGURE REPRESENTS MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS FIGURE BASED ON ACTIVE USER ACCOUNTS, NOT UNIQUE INDIVIDUALS @wearesocialsg • 50 • Sources: UN, US Census Bureau; InternetWorldStats; Facebook; GSMA Intelligence.

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