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The retail analytics market analysis consists of various types of business functions, solutions, services, deployment, and regions.
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Category : Technology Retail Analytics Market by Business Function (Marketing and Customer, Merchandizing and In-store, Supply Chain, Strategy and Planning), & by Solutions (Analytical Tools, Mobile Applications, Reporting Tools) – Worldwide Forecasts and Analysis (2014 – 2019)
Synopsis In retail analytics, each solution and service plays an important role in the overall market. These solutions and services support a broad spectrum of multi-functional applications such as campaign management, customer acquisition, retention and loyalty management, space planning and optimization, cluster planning, demand and supply forecasting, inventory management, workforce management, fraud and risk management and others. The retail analytics market analysis consists of various types of business functions, solutions, services, deployment, and regions. The overall market size is calculated by adding up the market sizes of all solutions and services such as data management software, analytics software, support and maintenance services among others. Browse complete Report http://www.aarkstore.com/telecommunications/50490/Retail-Analytics-Market-by-Business-Function-by-Solutions
Summary For attaining enhanced marketing effectiveness, a significant number of retailers are focusing strongly on gaining insights out of the unstructured customer data which would ultimately assist them in making improved business strategies and decisions. This would further help reduce causes of customer attrition and hence enable the retailers in providing enhanced customer experience. The retail analytics solutions also help the digital retailers in advertisement campaign management, customer segmentation and loyalty management. The retail analytics solutions for conventional brick and mortar retail houses are also applied for space planning and optimization, cluster planning/ assortment, inventory management and others. On the basis of solutions, the retail analytics market has been segmented into data management software, analytics software, mobile applications, and reporting and visualization tools. A number of these solutions are available for deployment within the outlet premises as well as on demand, i.e. through the cloud.
Table of contents 1 introduction 14 1.1 objectives of the study 14 1.2 report description 14 1.3 markets covered 15 1.4 stakeholders 16 1.5 market scope 16 2 research methodology 17 2.1 market size estimation 18 2.2 market crackdown & data triangulation 21 2.2.1 key data points taken from secondary sources 21 2.2.2 key data points taken from primary sources 22 2.2.3 key industry insights 22 2.2.4 assumptions 23 3 executive summary 24 4 premium insights 27 4.1 attractive market opportunities in retail analytics market 27 4.2 retail analytics market by business functions 28 4.3 product growth matrix by solution 29
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Retail Analytics Market by Business Function (Marketing and Customer, Merchandizing and In-store, Supply Chain, Strategy and Planning), & by Solutions (Analytical Tools, Mobile Applications, Reporting Tools) – Worldwide Forecasts and Analysis (2014 – 2019) Published: Aug 2014 142 Pages On the basis of solutions, the retail analytics market has been segmented into data management software, analytics software, mobile applications, and reporting and visualization tools. Price
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