Over-The-Top (OTT) Content Market Revenue to Register a CAGR of 14.5% Between 2016 and 2026

1. OTT Content Market: Global Industry Analysis & Opportunity Assessment, 2016-2026 December 2016 Report Id : REP-GB-2070 Published On : Nov-2016 Category : Electronics, Semiconductors, and ICT ©2015 Future Market Insights, All Rights Reserved

2. About Future Market Insights Future Market Insights (FMI) is a premier provider of syndicated research reports, custom research reports, and consulting services. We deliver a complete packaged solution, which combines current market intelligence, statistical anecdotes, technology inputs, valuable growth insights,aerial view of the competitive framework, and future market trends. We provide research services at a global as well as regional level; key regions include GCC, ASEAN, and BRIC. Our offerings cover a broad spectrum of industries including Chemicals, Materials, Energy, Technology,Healthcare, and Retail. We have a global presence with delivery centers across India specializing in providing global research reports and country research reports. FMI is headquartered out of London, U.K., with a state-of-the-art delivery center located in Pune, India. We combine our knowledge and learning from every corner of the world to distill it to one thing – the perfect solutionfor our client. Research Capabilities Sector Coverage             Customized Research Syndicated Research Investment Research Social Media Research Automotive and Transportation Electronics, Semiconductor, and ICT Retail and Consumer Products Industrial Automation and Equipment Chemicals & Materials Food and Beverages Services and Utilities Energy, Mining, Oil, and Gas Customized Research Subscription Information Syndicated Research For detailed subscription information please contact Hari. T (Sr. Manager - Global Business Development) Investment Research T: +44 (0) 20 7692 8790 | D: +44 20 3287 4268 Email: hari.t@futuremarketinsights.com Social Media Research ©2015 Future Market Insights, All Rights Reserved 2

3. Research Methodology (1/2) Systematic Research Approach 1 In-depth secondary research is used to ascertain overall market size, top industry players, top products, industry associations, etc. Research & Intelligence Data Collection Data Filter & Analysis Actionable Insights Business Solution Market profiling 2 PMR formulates a detailed discussion guide to conduct expert and industry interviews     Identifying key opinion leaders Questionnaire design In-depth interviews Coverage across value chain Formulating discussion guide 3 A PMR develops a list of industry players (manufacturers), distributors, retailers and industry experts Primary Research       Key industry experts Channel study Developments Market dynamics Products Conclusions Developing list of respondents B 4 PMR conducts interviews with industry experts, industry players, distributors and retailers SOLUTION Desk Research Data collection      Market participants Key strengths Product portfolio Mapping as per value chain Key focus segments C Company Analysis Data is validated by triangulation method, wherein secondary, primary and PMR analysis contribute to the final data 5 Data validation 6 Data is scrutinized using MS-Excel to obtain qualitative and quantitative insights about the industry Data analysis Primary Research# Secondary Research # Paid Publications#           Linkedin Zoominfo Salesforce Avention Company websites Company annual reports White papers Financial reports Factiva GBI Genios Meltwater 7 PMR delivers industry insights and information in the required format (PDF) Insights   # includes sources of databases ©2015 Future Market Insights, All Rights Reserved 3

4. Over-The-Top (OTT) Content Market Global Over-The-Top (OTT) Content Market Revenue to Register a CAGR of 14.5% Between 2016 and 2026; Market Growth Driven by Increasing Penetration of Smartphones and High Speed Broadband According to a recent market report published by Future Market Insights titled, “OTT Content Market: Global Industry Analysis & Opportunity Assessment, 2016-2026,” the global OTT content market was valued at US$ 47.7 Bn in 2015 and is expected to reach a market valuation of US$ 53.2 Bn by the end of 2016. Growth of this market is driven by several factors and trends impacting the global delivery of content and in this report, Future Market Insights throws light on the key drivers, trends, and restraints influencing the growth of the global OTT content market during a 10-year forecast period (2016 – 2026). Over-the-top content (OTT) is the delivery of audio, video, images, and other media over the internet and bypasses traditional content distribution. OTT services are mostly related to communication and media and are generally lower in cost than traditional methods of content delivery. Forms of current usage of OTT include OTT voice via VoIP for local and long distance calls, video chat / conferencing, pure (short) messaging, social networking and retailing, and OTT video services. According to Future Market Insights analysts, increasing penetration of high speed data networks, increasing mobile subscriptions, rising adoption of mobile connected devices, and new features and advanced capabilities in smartphones are some of the major factors driving the growth of the global OTT content market. Additionally, attractive pricing and more content options along with favourable regulations are some other factors propelling the growth of the global OTT content market. Request Free Report Sample with TOC@ http://www.futuremarketinsights.com/reports/sample/rep-gb- 2070 ©2015 Future Market Insights, All Rights Reserved 4

5. Over-The-Top (OTT) Content Market Segmentation highlights  The global OTT content market is segmented on the basis of Content Type (VoIP, Text and Images, Music Streaming, Video); Revenue Model (SVOD, AVOD, TVOD, Others (User generated content, Linear OTT, and TV everywhere)); and Device / Platform Type (Desktop and Laptop, Gaming Consoles, OTT Streaming Devices, Smartphones and Tablets, Smart TVs, Others (Internet blue ray players)).  The Video content type segment accounted for a relatively high revenue share and was valued at US$ 24.4 Bn in 2015. This segment is expected to remain dominant through 2026  The AVOD revenue model segment accounted for a relatively high revenue share and was valued at US$ 17.3 Bn in 2015. This segment is expected to remain dominant through 2026  The Smartphones and Tablets device / platform type segment accounted for a relatively high revenue share and was valued at US$ 19.1 Bn in 2015. This segment is expected to remain dominant through 2026 Regional analysis The global OTT content market is segmented into the seven key regions of North America, Latin America, Western Europe, Eastern Europe, APEJ, Japan, and MEA. The North America OTT content market accounted for a relatively high revenue share of the global OTT content market and was valued at US$ 21.4 Bn in 2015. ©2015 Future Market Insights, All Rights Reserved 5

6. Over-The-Top (OTT) Content Market This high value share can be attributed to the availability of high speed internet connectivity, high penetration of smartphones, high disposable income, and presence of several well-established OTT content providers in North America. The APEJ OTT content market is anticipated to register high Y-o-Y growth rates throughout the forecast period and this market is projected to be the most attractive market in the global OTT content market in terms of revenue. Vendor insights Some of the top companies operating in the global OTT content market include Akamai Technologies, Amazon.com Inc., Apple Inc., Facebook Inc., Google Inc., IBM, LeEco, Limelight Networks, Microsoft Corporation, and Netflix Inc. Several Indian companies have also entered the OTT content market in a big way. Some of the Indian OTT content market players include Star India Pvt. Ltd., Zee Entertainment Enterprises Ltd., Spuul, Eros International Plc., and Viacom 18 Media Pvt. Ltd. Top OTT content market players are developing innovative marketing and distribution channels to enter and rule untapped markets. Send An Enquiry@ http://www.futuremarketinsights.com/askus/rep-gb-2070 ©2015 Future Market Insights, All Rights Reserved 6

7. Table of Content 1.Global OTT Content Market- Executive Summary 2.Assumptions & Acronyms Used 3.Research Methodology 4.Market Overview 4.1.Introduction 4.1.1.OTT Content Market Definition 4.1.2.OTT Content Market Taxonomy 4.2.OTT Content Market Dynamics 4.2.1.Drivers 4.2.2.Restraints 4.2.3.Trends 4.2.4.Opportunities ©2015 Future Market Insights, All Rights Reserved 7

8. Table of Content 4.3.Value Chain 4.4.Global OTT Content Market Forecast, 2016-2026 4.4.1.OTT Content Market Size (Value) Forecast 4.4.1.1.Y-o-Y Growth Projections 4.4.1.2.Absolute $ Opportunity 4.5.OTT Content Market Snapshot (2015) 4.5.1.Market overview By Content Type 4.5.2.Market overview By Revenue Model 4.5.3.Market overview By Device/Platform Type 4.5.4.Market overview By Region 5.Global OTT Content Market Analysis, By Content Type 5.1.Introduction 5.1.1.Y-o-Y Growth Comparison, By Content Type 5.1.2.Basis Point Share (BPS) Analysis, By Content Type ©2015 Future Market Insights, All Rights Reserved 8

9. Table of Content 5.2.OTT Content Market Forecast By Content Type 5.2.1.Voice over IP (audio) 5.2.1.1.Absolute $ Opportunity 5.2.1.2.Market Value Forecast 5.2.2.Text and Images 5.2.2.1.Absolute $ Opportunity 5.2.2.2.Market Value Forecast 5.2.3.Music Streaming 5.2.4.Video 5.2.4.1.Absolute $ Opportunity 5.2.4.2.Market Value Forecast 5.2.4.2.1.Entertainment and Infotainment 5.2.4.2.2.Food, Travel and Fashion 5.2.4.2.3.Gaming and Spiritual Content 5.2.4.2.4.Sports & Live Events 5.3.OTT Content Market Attractiveness Analysis, By Content Type 5.4.Prominent Trends ©2015 Future Market Insights, All Rights Reserved 9

10. Table of Content 6.Global OTT Content Market Analysis, By Revenue Model 6.1.Introduction 6.1.1.Y-o-Y Growth Comparison, By Revenue Model 6.1.2.Basis Point Share (BPS) Analysis, By Revenue Model 6.2.OTT Content Market Forecast By Revenue Model 6.2.1.SVOD 6.2.1.1.Absolute $ Opportunity 6.2.1.2.Market Value Forecast 6.2.2.AVOD 6.2.2.1.Absolute $ Opportunity 6.2.2.2.Market Value Forecast 6.2.3.TVOD 6.2.3.1.Absolute $ Opportunity 6.2.3.2.Market Value Forecast ©2015 Future Market Insights, All Rights Reserved 10

11. Table of Content 6.2.4.Others 6.2.4.1.Absolute $ Opportunity 6.2.4.2.Market Value Forecast 6.3.OTT Content Market Attractiveness Analysis, By Revenue Model 6.4.Prominent Trends 7.Global OTT Content Market Analysis, By Device/Platform Type 7.1.Introduction 7.1.1.Y-o-Y Growth Comparison, By Device/Platform Type 7.1.2.Basis Point Share (BPS) Analysis, By Device/Platform Type Click here to Order a free sample ©2015 Future Market Insights, All Rights Reserved 11

12. To know more about us, please visit our website: www.futuremarketinsights.com For sales queries or new topics email us on: sales@futuremarketinsights.com For media queries, contact the press office at press@futuremarketinsights.com For other queries contact: Hari. T (Sr. Manager - Global Business Development) Future Market Insights: 3rd Floor, 207 Regent Street, London W1B 3HH T: +44 20 7692 8790 | D: +44 20 3287 4268 Email: hari.t@futuremarketinsights.com Future Market Insights Global & Consulting Private Limited (FMI) Thank You ©2015 Future Market Insights, All Rights Reserved 12