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The practices in property searches have evolved in parallel with technological advancements in the last decade. Now, the estate agent is no longer the first point of call, as over 50% of buyers start their property search online. With the average age of property buyers plummeting from 50 to 30 years and the rapid spread of internet, the trend is bound to gain traction in future.
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10 AMAZING WEBSITEDESIGNS FORREALESTATECOMPANIES 1 AESTHETICS Whetherit’sthepropertyorthewebsite, propertybuyersloveaesthetics. Over75% searchersaremorelikelytostaywitha visuallypleasingwebsite. That’swhere elementslikeunclutteredlayout, appropriatecolorscheme, 2 NAVIGATION Navigationisthecornerstoneofafineuser experience. Itshouldn’tcomeasasurprise, 67% ofsearcherspreferquittingthewebsite ifit’snotnavigationfriendly. heusershould beabletomaneuverhiswaythroughthe entirewebsiteanddigoutcontentfrom sections, effortlessly. 3 RESPONSIVENESS Onthelastcount, mobilephones accountedfor48% ofinternetsearches globally. Over40% ofsearcherswhen arrivingonanunresponsivebusiness websitetendtobelievethatthebrandisn’t responsiveaboutclients. 4 SEOFRIENDLY Internetmarketingisincompleteand largelyfutilewithoutSearchEngine Optimization (SEO). So, developinga comprehensive SEO strategyforyourreal estatewebsiteshouldbeaforemost concernifrankingsareapriority. 5 CALLTO ACTIONS Call-to-actions (CTAs) driveleads, conversions, sales, andprofits. Infact, your conversionratesincreaseby200% with strong, appropriatelyplacedCTAs. Source: https://www.redcubedigital.com