Why Is Mobile CRM Important For Your Business?

1. Why Is Mobile CRM Important For Your Business? SalesBabu CRM For Enterprise Business & Startups M: +91 9611 171 345 Email: sales@salesbabu.com

2. Why Is Mobile CRM Important For Your Business? What is mobile CRM? Technology has made it easy to complete most of the work with handheld smartphones and tablets. Customer relationship management (CRM) is the key to enterprise success. CRM dynamics involves capturing data about the customer, their dealings with the company, and other details. The company then uses this information to create a database, which can be used to track client relationships with the enterprise. As everyone has become more accustomed to the use of smartphones and tablets, Mobile CRM is picking pace in the industry. Due to the credibility that mobile CRM offers, it has become a necessity rather than just an option for the companies today. M: +91 9611 171 345 Email: sales@salesbabu.com

3. Why Mobile CRM App is important The mass migration of internet users from desktop to smartphones/tabs means users now expect real-time information to be available from anywhere, anytime. Hand-held devices like Mobile phones and Tablets have become a necessity in our day-to-day lives. Right from the office work to managing your household, everything can be done at your fingertips with your smartphone or tab. Increase in usability of smartphones has introduced a new concept ‘Mobile CRM’ – for sales and marketing department. This feature of CRM App has proven to be powerful and useful for many businesses to maintain customer relationships and to provide better sales and operations experience. Best Mobile CRM application can help maintain and track business transactions, communications, and dealings with the enterprise. Global internet traffic of mobile device user is growing bigger. In the second quarter of 2019, mobile devices (excluding tablets) generated 48.91 percent of global website traffic, consistently hovering around the 50 percent mark since the beginning of 2017. A CRM application needs to be able to match this growth. A best mobile CRM app enables users to access important business data no matter where they are. In a sense, it allows them to run their business on the go. M: +91 9611 171 345 Email: sales@salesbabu.com

4. Why Mobile CRM Matters? Most people use a smartphone/tablet to complete their regular activities. Mobile sales CRM app has become instrumental in providing the necessary and important data to companies about the customer to make the sales process more efficient and fruitful. Enterprises are increasingly using mobile customer relationship management application as it provides real-time access to the customer’s information whenever required. Some of the benefits that mobile CRM app gives to business are below: • Mobile CRM app provides businesses access to the most critical information in real time • Research revealed that over 65% – 68% of sales reps who have adopted mobile CRM application have seen a considerable increase in sales • Sales representatives can directly interact with the customers, which will speed up the sales cycle and improve customer relationship • Sales planning based on the customer needs becomes more effective Ultimately, best mobile CRM app is helping companies maintain a mutually beneficial relationship with customers by enhancing sales processes and ensuring timely follow-ups. M: +91 9611 171 345 Email: sales@salesbabu.com

5. Mobile CRM App – Important for Employees Office employees are no longer tied to their working desks; they’re working on the go as well as per the requirement. Sales reps travel between offices and customer location to meet them. Field-force need access to schedules and work orders even when they’re out of the office to meet the prospects. Even jobs that just four years ago would require an employee’s presence in the office are made more productive when they are given the option to access their work remotely. Research has shown that organization gain an extra 240 hours of work annually from the employees using mobile devices for work-related purposes. This is because devices like smartphones or tablets allow users the freedom to work from wherever suits them best. Even if they aren’t in the same building, or even the same country, departments across your entire organization get to access the same data, irrespective of compatibility issues related to platforms, promoting a more collaborative work environment. M: +91 9611 171 345 Email: sales@salesbabu.com

6. Mobile CRM App – Important for Customers Beyond the advantage of granting employees to more flexible in their work environment, customers also benefit from having mobile CRM app availability for your company. A mobile CRM application can help to make sure that your customers are getting the best service available always. Employees have access to real-time updates and key information; meaning they are completely equipped to provide customers with the reliable information they need quickly. Even those who are not working directly with customers can use mobile CRM app to manage schedules, perform data analysis, generate reports, and organize important files all in one secure centralized location. M: +91 9611 171 345 Email: sales@salesbabu.com

7. Getting started with Mobile CRM Application Pre implementing your mobile CRM application, it is essential that you define goals on what you want to achieve by using a mobile CRM app; and what your workforce needs in order to take advantage of real time data access. Three highly important areas have been outlined here, that you will need to address before adding to your business: Internal buy-in Pre implementation of a mobile CRM app, it is necessary that you get internal buy-in from the sales force in your company. Your sales reps are the ones who will be using the smartphone app daily. And in order to get their buy-in, you need to plan extensive in-house training on how to use the application in the form of user guides and training programs as well as explaining the key benefits of what they can achieve by working with the mobile CRM software. M: +91 9611 171 345 Email: sales@salesbabu.com

8. Provide the device People love and appreciate getting things for free. One of the simplest ways to get your sales team to adopt a smartphone CRM app is to provide the device to your field sales-force and include the application pre-installed. Although most CRM mobile apps are supported by Android and iOS, ensure that you check with the CRM application provider before giving it to your sales team. CRM – Mobile app usability Your sales team will rarely need access to full functionality on their CRM mobile app to all the same data and reporting they would access via their desktop. Begin with by providing only basic access that the teams use on a daily basis. For example, sending an email, scheduling a meeting or follow ups and updating contact information of the customers. M: +91 9611 171 345 Email: sales@salesbabu.com

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