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Content What is Digital Marketing Digital Marketing Fundamentals & Concept Benefits of Digital Marketing Digital marketing consist SEO PPC SMM
What is Digital Marketing Digital marketing, also called online marketing. It is the promotion of brands to connect with potential customers using the internet and other forms of digital communication.
Digital Marketing Fundamentals & Concept Fundamentals: The process of interacting with potential customers through digital channels to get them to do something, like buy a product. 25 20 15 10 5 0 Item 1 Item 2 Item 3 Item 4 Item 5
Concepts The promotion of brands to connect with potential customers using the internet and other forms of digital communication.
Benefits of Digital Marketing It increases the target audience Digital marketing is a necessity for consumers Digital marketing generates more revenues and increases sales Digital marketing is cost-effective Digital marketing enhances potential customer conversion
Digital Marketing Consist Social Media Digital Marketing Web design Content Marketing Email Marketing SEO Video Production App development SEM
Search Engine Optimization Performance Meaurment Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. content SEO Linking Marketing www Ranking Search
Advantages of SEO Brings in more customers through organic search. Creates a trustworthy web experience for customers. Encourages you to focus on user experience. Improves brand awareness. It helps keep you informed. It can be done on a budget.
Pay-Per-Click Pay-per-click (PPC) is an online advertising model in which an advertiser pays a publisher every time an advertisement link is “clicked” on. The pay-per-click model is offered primarily by search engines (e.g., Google) and social networks (e.g., Facebook). Google Ads, Facebook Ads, and Twitter Ads are the most popular platforms for PPC advertising.
Advantages of SMM Increased Brand Awareness More Inbound Traffic Improved Search Engine Rankings Higher Conversion Rates Improved Brand Loyalty Better Customer Satisfaction More Brand Authority
Social Media Marketing Social media marketing (SMM) is a form of internet marketing that uses social media apps as a marketing tool. These social media platforms enable brands to connect with their audience to: build a brand; increase sales; drive traffic to a website.
More info. +91 9915900118 info.digitalskillcentre@gmail.com https://digitalskillcentre.in/ 3rd Floor, PC Tower Opposite GNE College, Gill, Road, Ludhiana, Punjab 141006