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What Is SEO_ – Explained by Chetaney Khatter

SEO, or Search Engine Optimization, is the process of improving a websiteu2019s visibility on search engines like Google, Bing, and Yahoo. When someone searches for information, products, or services online, SEO helps your website appear higher in the search results. According to Chetaney Khatter, SEO is one of the most important pillars of digital marketing because it brings organic, long-term, and cost-effective traffic to a website.

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What Is SEO_ – Explained by Chetaney Khatter

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  1. What Is SEO? – Explained by Chetaney Khatter SEO, or Search Engine Optimization, is the process of improving a website’s visibility on search engines like Google, Bing, and Yahoo. When someone searches for information, products, or services online, SEO helps your website appear higher in the search results. According to Chetaney Khatter, SEO is one of the most important pillars of digital marketing because it brings organic, long-term, and cost-effective traffic to a website. SEO works by optimizing different elements of a website so that search engines can easily understand and rank it. These elements include keywords, website content, page structure, loading speed, mobile-friendliness, and backlinks. The better your website follows search engine guidelines, the higher it can rank for relevant search queries. There are three main types of SEO. On-page SEO focuses on optimizing content, titles, meta descriptions, headings, and internal links. Off-page SEO involves building backlinks, brand mentions, and online authority through external websites. Technical SEO ensures that a website is fast, secure, crawlable, and user-friendly for both search engines and users. Chetaney Khatter emphasizes that SEO is not a one-time activity but an ongoing process. Search engine algorithms change regularly, and competitors continuously improve their strategies. This is why consistent content creation, keyword research, performance tracking, and technical improvements are essential. In today’s digital world, SEO is crucial for businesses, bloggers, and professionals who want to build a strong online presence. Whether you are promoting a brand, offering services, or sharing knowledge, SEO helps you reach the right audience at the right time. With the right strategy and expert guidance like that of Chetaney Khatter, SEO can become a powerful tool for sustainable online growth.

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