1 / 7

Content Strategy for Manufacturing Companies

You may have seen our posts on setting content goals, the buyeru2019s journey, prospect engagement, and more. Today weu2019re focused on content strategy for manufacturing companies. Specifically, how the fastest growing technology in marketing: Artificial Intelligence, or AI is changing content.<br>Visit here:- https://stratmg.com/content-strategy-for-manufacturing-ai-technology/

StratMG1
Télécharger la présentation

Content Strategy for Manufacturing Companies

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. What is Content Strategy?

  2. Overview A content strategy is a tactical plan in which you use content (written or audio/visual) to obtain your business goals. A well-devised content strategy enables manufacturing companies to attract and engage their target audience at every stage of the funnel. StratMg

  3. Benefits of a Content Strategy for Manufacturers • ·Shortens the purchase cycle • ·Generates more qualified leads • ·Builds thought leadership • ·Increases website traffic • ·Keeps your target audience engaged StratMg

  4. Steps to Develop a Content Strategy for Manufacturers • ·Define your business goals • ·Develop your ideal customer’s persona • ·Run a content audit • ·Determine the type of content you wish to create • ·Brainstorm content ideas • ·Publish and manage content StratMg

  5. Different Content Marketing Ideas for Manufacturers • ·Blog posts • ·eBooks • ·White papers • ·Case studies • ·Social media content • ·Infographics • ·Podcasts • ·Videos StratMg

  6. Important Content Tips for Manufacturers • ·Understand your buyers and their pain points • ·Conduct thorough keyword research • ·Conduct market analysis • ·Write meaningful content that adds value to the readers • ·Brazenly promote your content StratMg

  7. Thank You Contact Us :- Name:- StratMg Address:- 1901 Butterfield Rd. Suite 220 Downers Grove, IL 60515 :- hello@stratmg.com :- 630-864-6282 :- https://stratmg.com/

More Related