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The Business Analytics Foundation covers essential skills for using data to make informed decisions. It includes understanding key analytics types, collecting and preparing data, interpreting trends, and presenting insights. This foundation helps professionals improve operations, support strategy, and drive growth through evidence-based thinking and practical data analysis tools.<br>
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BASICS OF BUSINESS ANALYTICS FOUNDATION iabac.org
TABLE OF CONTENTS Why Business Analytics Matters What Is Business Analytics? Key Benefits of Business Analytics Core Skills for Business Analytics Tools That Power Analytics What I Gained from the Foundation Course Why I Chose Certification iabac.org
WHY BUSINESS ANALYTICS MATTERS Business analytics matters because it helps organizations make informed decisions by turning data into insights. It improves efficiency, identifies trends, and supports strategic planning. With the right analytics, businesses can solve problems faster, reduce risks, and uncover new opportunities—leading to smarter growth and better performance overall. iabac.org
WHAT IS BUSINESS ANALYTICS? Business analytics is the process of using data, statistical methods, and technology to analyze and interpret business information. It helps organizations understand past performance, identify patterns, and make data-driven decisions. By turning raw data into actionable insights, business analytics supports smarter planning, improved operations, and better outcomes. iabac.org
KEY BENEFITS OF BUSINESS ANALYTICS Informed decision-making Increased operational efficiency Better customer understanding Cost savings Competitive edge Risk management iabac.org
CORE SKILLS FOR BUSINESS ANALYTICS DATA COLLECTION AND CLEANING PROBLEM-SOLVING WITH DATA STRATEGIC THINKING WITH NUMBERS iabac.org
TOOLS THAT POWER ANALYTICS Excel: For basic data handling SQL: For querying databases Python: For analysis and automation Power BI / Tableau: For visualization and dashboards iabac.org
WHAT I GAINED FROM THE FOUNDATION COURSE ASKING THE RIGHT QUESTIONS USING DATA READING REPORTS AND DASHBOARDS WITH CLARITY SHARING INSIGHTS WITH LEADERSHIP MAKING DATA-DRIVEN DECISIONS, NOT GUESSES iabac.org
WHY I CHOSE CERTIFICATION Built real confidence with data Learned in-demand tools and techniques Boosted career growth options Improved decision-making ability Earned professional credibility (e.g., IABAC) iabac.org
THANK YOU visit www.iabac.org