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This overview by K.D. Borcoman, an Instructional Designer at the School of Nursing, highlights effective strategies for improving customer service in distance learning environments. With a fully online curriculum serving 1000 learners per semester, the challenges of new users and faculty needing support are addressed through innovative solutions. Key elements include a 24/7 help desk, live training, downloadable tutorials, and enhanced FAQ resources—all aimed at optimizing the online learning experience. Future enhancements like live chat will further improve user satisfaction.
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Improving Customer Service for Distance Learning K.D. Borcoman Instructional Designer
Background • School of Nursing • The year 2000 • 100% online courses • 1000 distance learners/semester • 24/7 access to courses
Problem • Users new to computers • First time in an Internet course • Faculty need assistance • Students need assistance • Online work done in evenings and weekends
Ideal Solutions • 24/7 help desk • Blackboard Courseware premium technical support • Timely training • Live Orientation
Practical Solutions Downloadable Tutorials Student Assistants Flexible Hours Improved Frequently Asked Questions Automatic Call Distribution
Types of Technical Issues • Logging on • Using MS Office • Uploading Files • File-Naming Conventions • E-mail configurations • Questions relevant to other technologies supported on campus
E-mail Technical Help Monday-Sunday • 8am- 7pm- 15 minute turnaround • After 7 pm- 1 hour turnaround • Sat-Sun- several hour turnaround
Future Directions • Live Chat • Web cam in Academic Technology Unit
Perceived Customer Satisfaction • Webpage designed to obtain feedback • Initial complaints about turnaround time • Now on first name basis with many of our users
The End • K.D. Borcoman, Instructional Design Specialist • CSUDH • (310) 243-2105 • dborcoman@csudh.edu • www.csudh.edu/soh