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AppPulse mobile

AppPulse mobile. Get insights of your mobile apps. What customers expect. Simplicity. Speed. Context. Example : Starbucks. Revenue. Loyalty. Source: starbucks.com. What companies expect. Revenue. Customer Experience. Brand Reputation. Which experience do you really offer ?.

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AppPulse mobile

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  1. AppPulse mobile Get insights of your mobile apps

  2. Whatcustomersexpect Simplicity Speed Context

  3. Example: Starbucks Revenue Loyalty Source: starbucks.com

  4. Whatcompaniesexpect Revenue Customer Experience Brand Reputation

  5. Whichexperience do youreallyoffer?

  6. Whichmetrics do youtrack? Ratings Performance  Revenue Comments

  7. What are the trends? Number of users Number of defects Response time OS and Models Number of crashes

  8. Don’t know?

  9. Solution

  10. AppPulse Mobile Mobile Experience First!

  11. FunDex: your Fun Index Performance Stability Usage Utilization NOTE: all product views are illustrations and might not represent actual product screen shots.

  12. KPIs • Stability: • Crashes per actions • # of crashes • # of impacted users • Crashes per source • % of crashes per model, per OS • Network errors* • UI Performance: • Response Time • % of actions above SLA • UI Response Time • # of actions per users • OS and OS Versions • DeviceModels • Mobile Utilization: • Battery consumption* • Memory consumption* • Usages: • # of abandoned users* • Averageusers* • Most popular actions* • Most commonflows* *Not available in Beta

  13. Understandthe overall performance

  14. Target yourcustomers profiles

  15. Capture actual usage

  16. Analyzetrue performance

  17. Track stability NOTE: all product views are illustrations and might not represent actual product screen shots.

  18. Improvequality NOTE: all product views are illustrations and might not represent actual product screen shots.

  19. Demo

  20. Benefits TrueExperience Stability Trends Advanced Diagnotics UsersTypology Tagless / Codeless

  21. One suite logically mobile complete Requirements Develop Monitor Test • User stories • User experience • Product Backlog • Technical policy • Development • Source & set up dev environment • Performance • Stability • Usage • Consomption • Functional • Performance • Security • Automation • Simulate Agile Manager Business Service Management Application Lifecycle Management Anywhere UFT Mobile Network Virtualization AppPulse Mobile Fortify Mobile Service Virtualization

  22. Thank you

  23. Technical Architecture Customer Data Center App Data (HTTP(s)) • HP AppPulse Data (HTTPS) • Only: • UI Response Time • Collected Data Mobile Device Carrier Network Customer Application Server HP Data Center AverageBandwidth = x Kb/s Average Data Consumption = x Mo #AppPulsePrivateKey HP PRONQ SaaS Platform

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