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THE Business OPPORTUNITY PROGRAM

THE Business OPPORTUNITY PROGRAM. THE BUSINESS OPPORTUNTY PROGRAM (B.O.P.). Represents commitment to regional stewardship Provides structure and organization. the B.O.P. team. Luanne Meyer. Nima Baiati. Sandy Luong. Suzy Stidham. Director. Project Analyst. Project Analyst.

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THE Business OPPORTUNITY PROGRAM

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  1. THE Business OPPORTUNITY PROGRAM

  2. THE BUSINESS OPPORTUNTY PROGRAM(B.O.P.) • Represents commitment to regional stewardship • Provides structure and organization The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram2

  3. the B.O.P. team Luanne Meyer Nima Baiati Sandy Luong Suzy Stidham Director Project Analyst Project Analyst Administrative Support The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram3

  4. THE B.O.P. Overview • Creates hands-on, experiential learning program for students • Matches business needs with faculty expertise and student learning objectives • Students perform work in connection with courses The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram4

  5. The B.O.P. OVERVIEW • Utilizes a “teaching hospital” approach • Differs from an internship • Not a fee-for-service program • Seed funding from Bank of America & Wells Fargo The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram5

  6. BENEFITS OF THE B.O.P. • Tap into specialized expertise • Preview CBE talent pool • Gain fresh perspective The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram 5

  7. BENEFITS OF THE B.O.P. • Enhances the student learning experience • Differentiates CBE students • Prepares tomorrow’s work force • Contributes to regional economic development The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram7

  8. THE B.O.P. Process • Clients reach out to us • We reach out to clients The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram8

  9. THE B.O.P. PROCESS • Initial client-B.O.P. discussion • Determination of mutual interest • Identification of faculty • Detailed B.O.P. client interview • Faculty commitment The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram9

  10. THE B.O.P. PROCESS • Clients present overview • Student teams self-select • Students create proposals • Students take ownership The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram10

  11. TYPES OF PROJECTS • Business Plans • Finance and Accounting • Strategy • Marketing Plans The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram11

  12. TYPES OF PROJECTS • Market Sizing • Sales and Sales Strategy • Marketing Communications • Advertising and Positioning The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram12

  13. THE B.O.P.’S CURRENT CLIENTS • Dutra-Cerro-Graden (Hayward) • Dream Courts (Hayward) • Eden I & R (Hayward) • Gators (Hayward) • Sun Gallery (Hayward) • Star Pacific (Union City) • Paddy’s Cafes (Union City) The Business Opportunity Program www.csueastbay.edu/businessopportunityprogram13

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