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Tom Peters’ X25* EXCELLENCE. ALWAYS. State Farm/Las Vegas/15May2007 * In Search of Excellence 1982-2007

Tom Peters’ X25* EXCELLENCE. ALWAYS. State Farm/Las Vegas/15May2007 * In Search of Excellence 1982-2007. 20 $14,000,000,000,000- $25,000,000,000,000 . Slides at … tompeters.com.

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Tom Peters’ X25* EXCELLENCE. ALWAYS. State Farm/Las Vegas/15May2007 * In Search of Excellence 1982-2007

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  1. Tom Peters’ X25*EXCELLENCE. ALWAYS.State Farm/Las Vegas/15May2007*In Search of Excellence 1982-2007

  2. 20$14,000,000,000,000- $25,000,000,000,000

  3. Slides at …tompeters.com

  4. “It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.”—Charles Darwin

  5. Punchline …

  6. The last word: There is no “last word.”

  7. Punchline …

  8. Whoops: The last word: Thereisa “last word(s).”

  9. 25

  10. R.O.I.R.**Return On Investment In Relationships

  11. EXCELLENCE. CIRCA 1982.

  12. Excellence1982: The Bedrock “Eight Basics” 1. A Bias for Action 2. Close to the Customer 3. Autonomy and Entrepreneurship 4. Productivity Through People 5. Hands On, Value-Driven 6. Stick to the Knitting 7. Simple Form, Lean Staff 8. Simultaneous Loose-Tight Properties”

  13. EXCELLENCE.Hard is soft.Soft is hard.

  14. Hard Is SoftSoft Is Hard

  15. Hard Is Soft (#s)Soft Is Hard (people)

  16. EXCELLENCE. ASPIRATION.2006.

  17. Why in the World did you go to Siberia?

  18. The Peters Principles: Enthusiasm. Emotion. Excellence. Energy. Excitement. Service. Growth. Creativity. Imagination. Vitality. Joy. Surprise. Independence. Spirit. Community. Limitless human potential. Diversity. Profit. Innovation. Design. Quality. Entrepreneurialism. Wow!

  19. “enterprises that Matter & changethe game … offer solutions & experiences that surprise , amaze, and transform perceptions of what’spossible—and sticklikesuper-glue in customers’ minds.* such offerings are brilliantly conceived and flawlessly delivered by unconventional, creative, hyper-committed, energetic talent from within & outside the organization.”—Tom PetersE.g.: Apple, Whole Foods, Cirque du Soleil, Starbucks, Wegmans, London Drugs, Griffin Hospital/Planetree Alliance, John Laing Homes, RE/MAX, Sewell Autos, Jim’s Group, The Met/Big Picture, Virgin, Commerce Bank, Google, Basement Systems Inc., Ford (circa 1917), IBM (circa 1970), Wannamaker’s (circa 1880)

  20. EXCELLENCE. ASPIRATION.14 MAY 2007.EUGENE OR.

  21. “You do not merely want to be the best of the best.You want to be considered the only ones who do what you do.” —Jerry Garcia

  22. EXCELLENCE. ASPIRATION.

  23. “Do one thing every day that scares you.”—Eleanor Roosevelt

  24. “Every time we come to a comfort zone, we will find a way out.” “No Cloning.” “‘Reinvent the brand’ with each new show.” “A typical day at the office for me begins by asking,‘What is impossible that I am going to do today?’”—Daniel Lamarre, president, Cirque du Soleil

  25. EXCELLENCE. INNOVATE. OR. DIE.

  26. InnoTacs

  27. try it. Try it. Try it. Try it. Try it. Try it. Try it. Try it. Screw it up. Try it. Try it. Try it. Try it. Try it. Try it. Try it. Screw it up. it. Try it. Try it. try it. Try it.Screw it up. Try it. Try it. Try it.

  28. do things.

  29. “We have a ‘strategic plan.’ It’s called doing things.”— Herb Kelleher

  30. drill.

  31. “This is so simple it sounds stupid, but it is amazing how few oil people really understand that you only find oil if you drill wells.You may think you’re finding it when you’re drawing maps and studying logs, but you have to drill.” Source: The Hunters, by John Masters, Canadian O & G wildcatter

  32. try things.

  33. “Experiment fearlessly”Source: BW0821.06, Type A Organization Strategies/ “How to Hit a Moving Target”—Tactic #1

  34. Screw. things.Up.

  35. Sam’s Secret #1!

  36. try.Miss.try.

  37. READY.FIRE!AIM.Ross Perot (vs “Aim! Aim! Aim!”/EDS vs GM/1985)

  38. No try. No deal.

  39. “You miss 100% of the shots you never take.”—WayneGretzky

  40. Women as innovation force!

  41. 94%of loans to …women**Microlending; “Banker to the poor”; Grameen Bank; Muhammad Yunus; 2006 Nobel Peace Prize winner

  42. Women: Principal Change Agents/ Health & Finance(Yunus.94%, Yunus94)

  43. Up,Up,Up, Upthe Value-added Ladder.

  44. LEAVE IT TO BEAVER.

  45. Trapper: <$20 per beaver pelt.Source: WSJ

  46. wdcp/“Wildlife Damage-control Professional”:$150 to “remove” “problem beaver”; $750-$1,000 for flood-control piping … so that beavers can stay.Source: WSJ

  47. EXCELLENCE.VALUE-ADDED LADDER I. SOLVE IT.

  48. $55B

  49. Huge:Customer Satisfactionversus Customer Success

  50. “He had done nothing to sell me on his business, yet he had given me the most powerful sales pitch of my life.Because his sole concern had been my welfare and the success of my business.”—Jim Penman, on learning how to sell (What Will They Franchise Next? The Story of Jim's Group)

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