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A Lottery for the future

A Lottery for the future. Robert Foster – National Lottery Commission Mark Harris – National Lottery Commission Ben Davey – NM Rothschild. Over £17 billion to good causes…. Over £24 billion in prizes …. Part of our everyday life…. Purpose. We are here to: Make contact

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A Lottery for the future

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  1. A Lottery for the future Robert Foster – National Lottery Commission Mark Harris – National Lottery Commission Ben Davey – NM Rothschild

  2. City briefing

  3. Over £17 billion to good causes… City briefing

  4. Over £24 billion in prizes … City briefing

  5. Part of our everyday life… City briefing

  6. Purpose We are here to: • Make contact • Provide you with information • Encourage feedback on the competition process City briefing

  7. The Lottery Environment

  8. The Lottery Environment What does the Commission do? Selects and licences the operator Licences the games Monitors and reports on operator performance Enforces the licence But does not: Handle applications for Lottery funds Distribute any Lottery money City briefing

  9. The Lottery Environment The Commission is committed to a fair and effective competition. Our objectives are to design a process that: • Generates competition for the licence • Establishes a level playing field for all bidders • Treats all players fairly • Maximises returns to good causes City briefing

  10. The Lottery Environment We have a strong structure in place to deliver the competition. • Project Board • Permanent Chairman of the Project Board • Independent assurance • External review • Commissioners make the final decision City briefing

  11. The Lottery Environment We have appointed advisers to support the process: Lead / Financial / Commercial - Rothschild Technology / IT - HEDRA Economics - NERA Legal - Freshfields Assurance - Cornwell City briefing

  12. The Lottery Environment We are looking for an operator that delivers a high level of funding for good causes by offering : • Games that are attractive to a wide cross-section of the public • Innovative games and services • A reputation for being highly competent and with high integrity City briefing

  13. The Lottery Opportunity

  14. The Lottery Opportunity What does the Lottery operator do? Develops games Creates and executes marketing strategy Manages the retail estate and other distribution channels Organises draws Pays large prizes to winners Takes legal action to protect intellectual property Provides customer service / care City briefing

  15. The Lottery Opportunity Retail is currently the key distribution channel, accounting for 97% of sales. Emerging channels are: Internet Interactive television Text messaging on mobile phones City briefing

  16. The Lottery Opportunity Sales – total £4,615m (FY 2003/2004, £m) Source: NLC discussion document City briefing

  17. Overall sales and proceeds for good causes Total sales and NLDF primary contribution (£bn) £4.8bn £1.2bn City briefing

  18. Overall sales Total sales 2002 – 2005 (£bn) City briefing

  19. The Lottery Opportunity Camelot P&L 2003/2004 (£m) Source: Camelot annual report 2004 City briefing

  20. The Lottery Opportunity Profitability of Camelot (£m) Source: Camelot annual reports City briefing

  21. The Lottery Opportunity Key attractions: Stability of revenue stream Scope for innovation • Technology • Routes to market • Game portfolio • Financing • Others? City briefing

  22. The Lottery Opportunity Regulatory environment There is room to innovate, but some activities are out of bounds: • Sports betting • Rapid draws • Games of skill • Bingo • Sales through street vendors and certain licensed premises (such as bookmakers) City briefing

  23. The Lottery Opportunity Branding / marketing Technology THE OPPORTUNITY Gaming / leisure Financing Communications network Distribution City briefing

  24. The Lottery Process

  25. The Lottery Process We published a discussion document in January. Key issues for discussion: • Levelling the playing field • Reducing costs for bidders • Aligning incentives City briefing

  26. The Lottery Process Provisional timetable: Statement of Main Principles Autumn 2005 Draft Invitation to Apply Spring 2006 Final Invitation to Apply Late Summer 2006 Select preferred bidder Early Autumn 2007 Commencement of new licence 1 February 2009 City briefing

  27. The Lottery Process How you can become part of the process: Consider the issues outlined here Consider the opportunities for your clients Open a dialogue with them and us We are happy to conduct face-to-face meetings to discuss the issues City briefing

  28. And now it’s your turn… Questions

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