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Top Tips for Optimising Your YouTube Videos

Read about Optimising YouTube Videos

amybrenan
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Top Tips for Optimising Your YouTube Videos

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  1. TOP TIPS FOR OPTIMISING YOUR YOUTUBE VIDEOS

  2. YouTube provides digital marketers and site owners more opportunities to promote their content and boost the visibility of their websites. Unfortunately, not all who are involved in SEO know this fact. Due to the lack of proper know-how, most of them are missing the chance to utilise YouTube in promoting their content. So, if you are looking for practical ways to improve your site’s rankings by using videos, it is best for you to try using YouTube. Also, it is best for you to optimise the videos posted on the said platform to obtain the best results. This can be conveniently done using the tips provided below.

  3. 1. Optimise your video’s title The first thing that you should make sure to accomplish if you want to optimise the videos uploaded on YouTube for promotional purposes is to use the most appropriate title. This is essential since the title of the video is among the first things that YouTube users are looking into when searching for content. Due to this fact, it is best for you to use keywords in formulating the title. Also, you need to make sure that the title structure is enticing and must reflect the information provided by the content. Finally, make sure to create a title with a length that complies with YouTube’s guidelines which is presently set to 100 characters including spaces.

  4. 2. Optimise your video’s description Aside from optimising the title, it is also important for you to come up with the best description for the videos. Just like the title, the description is also one of the first things that users see. Thus, it will be useful for you to create a description that entices users to watch the video. To do this, include the important details not found on the title. However, avoid creating very long descriptions for this will possibly drive the users away. 

  5. 3. Maximise the use of correct tags To obtain the best results, make sure to maximise the use of correct tags on your YouTube videos. This can be accomplished by using the keywords that are relevant to the videos. Avoid using the irrelevant ones since this will only disappoint the viewers. Furthermore, you should try not to ignore the use of tags because it helps search engines and users to understand the content of the video better.

  6. 4. Use the best thumbnails. Finally, using the best thumbnails on the videos posted on YouTube enhances their visibility. For best results, always select enticing pictures, especially those that will stir the viewers’ interest and generate more clicks. Lastly, avoid using tricky images that will deceive the viewers for doing such will definitely drive them away.

  7. SOURCE: HTTPS://DIGITALMARKET INGJOURNAL.WEEBLY.COM /SEO.HTML

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