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199810 IDGOak3500 IAB 390

?????. ???1998?10?IDG(??????)?Oak??????????(???3500???)????????(IAB)????????????????????????????390???. ??. ??. ??. . . ????. 1998?10? ?????????????1999?10? AdForward ????????2000?2? IDG???????????(??)????2000?8? ??Allyes AdNetwork 2000?12? ????????????2003?12? ????????????2005?5? ???????????2006?8? ??

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199810 IDGOak3500 IAB 390

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    1. www.allyes.com ???? ????????

    2. ????? ???1998?10? IDG(??????)?Oak??????????(???3500???) ????????(IAB)?? ???????????????? ?????????? 390???

    3. ???? 1998?10? ????????????? 1999?10? AdForward ???????? 2000?2? IDG???????????(??)???? 2000?8? ??Allyes AdNetwork 2000?12? ???????????? 2003?12? ???????????? 2005?5? ??????????? 2006?8? ??2006?Red Herring?????? 2006?9? ??2006?????????????50??? 2002-2006? ??5??????????????

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    11. SmartCreative ???????????????? Rich Media??????? ???????????? ?????? 8?Rich Media???????? ??Rich Media???? ???????????? ?????????????? ?????????? ??100??????????? ?????? ??Rich Media ROI ?? ???????? ??????????

    12. SmartKeyword ???????????? SmartKeyword?????????AFA??i-Allyes????????????????????

    13. ?????? ????????????? ??????????????? ??????????20000???,??????5000?,?????????,??????? ??????????? ??????????????????????????

    14. AFA CDMT ????????,????????

    15. AFA7?????????-??ADserving

    16. AFA7?????????-?????

    17. CDMT ??????????? ???????????????? ???????????? ?????, ???, ?????????? ???, ??, ?? ??, ??, ??? ???????????? IP Cookie ?? ?? ???

    18. ?? AFA7 CDMT ??????????????

    19. www.allyes.com ?????????? ???

    20. ????????, ?????????????????;

    21. ???? 01-06?,????????????60%???????; ????????????????????; ??????,?????????????

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    67. www.allyes.com ????

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    75. ????????? ?????????????? ??????????????,????????????????????????---?????????????????? ?????????????????,???????????4????Flash???,?????????????????,????????????????? ???????????????????????????:????????????????1500LG????SONY???? ???????????????????????????

    76. ??????? ??????: ??????????????????????,??????? ?????LG?SONY???????????????? ???B2C????, ???????????????? ??B2C????????????????,????????? ?????B2C??,?????B2C???????? ????:????,????,???? ???? ?????:???????????,???? ?????:??????????????????????????????????

    77. ??????? ???????????,??????,????,????????? ????:?????????????????????????????????????????B2C?????????????????????

    78. ?? ??????????????????????,??????,??????1500??????????6800?,????????20?4?? ????,??10?????????????????,6????????? ???????????????????????????????????,??????????480%(??????)

    80. ???? ???????????????? ????Monster 5000??? ???????(ChinaHR) ????????????,?????????? ?????????????,?????????,??????,????????? ??????51JOB????????????,???????????????????????????,??????????????

    81. ???? ?????????????100%?? ?????????????? ????????????,ALEXA????200?

    82. ???? ??Monster?????????????????,?????????,??????????? ???????????,?????????????????(http://www.sina.com.cn)?? ???? ????:???????????????,????????????????? ????:???????????,??????????,?????? ????:??????????,?????????????

    83. ???? ????????? ??????,??????????????????? ??AdForward???????????? ??????????????,???????? ???????? ?????? ???????? ????????????? ???? ?????????:???????????????????? ?????? ?????? ???????? ??????????

    84. ????

    85. ?? ??:???2006?3?,???????1000?,?????3???? ??:Alexa????200?,????? ???:????????????2??????

    87. ??AFA????????????? ?????????????????????????????????? ???????????????,????????????? ?????????????,??????????????????????? ????-???????????

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    93. ????-????????? ??:2004?3??? ??: 5?11?alex??????,???????? ??????300? ????: ?????????????,????5????,????? ??????????,?????yahoo?????1??,? ??????????????????? ?????????????????????,1?????? yahoo?????? ?????????,????????????,?????? ?????????

    94. ???????? ?? ??????????,?????????,?????????? ?? ???????????,???????????????? 2?????300????????,????????????? ?? ?????50???????,?????? ?????????????? ?? ????????,???????? ?? ??????????,??????,????????

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    97. www.allyes.com

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