4 Factors That Improve Mobile Search Visibility

1. 4 Factors That Improve Mobile Search Visibility ================================================================================= It’s a given that mobile devices have a more significant influence on our daily lives. As per Google, 9 out of 10 users prefer to search for mobile results than desktop or laptop searches. Hence, it is pivotal to maintain mobile exposure and have flawless mobile visibility. Ensure you choose the best SEO company in India to create a robust mobile-first strategy to increase mobile engagement and grow your online presence. In this post, we’ve covered the most important SEO factors to improve mobile visibility. Let’s have a look. Page Speed The ideal website load time for mobile sites is 1-2 seconds. 53% of mobile site visits are abandoned if pages take at most 3 seconds to load. So, the page speed issue is topping the charts to improve mobile search visibility. Google significantly considers page speed as a ranking factor. Plus, in mobile- first indexing, the lower page speed also demotes rankings. It is recommended to gauge your page speed and performance report to eliminate issues hindering mobile search visibility. Local Information Including relevant information on your page and metadata is crucial if your business targets customers in a specific location. Ensure your mobile pages include your correct business address, working contact number, and standardised name. Moreover, if you want users to get directions to your business or to call you, add the proper HTML tags. Google Business profile ranking factors are can also be considered for local information contextually. 1

2. Legibility of the content If the users have to pinch or squint at the page to read the content, they will only do it briefly. If the content on the mobile search results turns out to be too small to be read, then consuming content becomes difficult for the users. Hence, experts recommend a 14-point font size to be ideal for mobile. Use short paragraphs and strong contrast between the page’s background and the text. Establish redirects for mobile. Verifying that your redirects are in place for the mobile-friendly pages is necessary. This applies to developing a separate mobile site instead of a responsive design. Gauge how Google crawls your mobile site and keep a tap on your redirection loops, which you can do with the help of Screaming Frog. Google recommends using server-side redirects (301-302s) instead of JavaScript to connect pages. Conclusion A majority of users search on mobile when evaluating new services or products. Therefore, mobile SERPs have more to do with mobile search visibility than just the responsive design of your site. SEO must consider all the aspects of their SEO strategy to provide the best experience for searchers. So, hiring a top-notch SEO company that provides highly reliable and best SEO services is mandatory. Source URL: https://aoneseoservice.wordpress.com/2023/12/26/4-factors-that-improve- mobile-search-visibility/ 2