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Enhance Your Job Search: Effective Strategies to Present Your Value

Join Graham Riley in the Back-2-Work session that explores a comprehensive framework for improving your job search process. Understand how to effectively present and market your unique value to employers. This session will help you clarify your career goals, craft a compelling resume and cover letter, and leverage networking for success in today’s competitive job market. Whether you're unsure about your next steps or frustrated with your current job search, this methodology will guide you through every stage of the process.

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Enhance Your Job Search: Effective Strategies to Present Your Value

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  1. Back-2-Work Maximizing The Effectiveness of Your Job Search Process Presented By Graham Riley

  2. Session Objective • Provide a framework for approaching the job search process • Assist individuals to understand, present and market the “value” of their services to hiring managers and organizations • Identify useful resources www.back-2-work.com Powered by: Moxxe Software Corporation

  3. Framework, Plan or Approach… “We simply executed a plan that we were trained to do!” www.back-2-work.com Powered by: Moxxe Software Corporation

  4. Consider this approach if… • You are unfamiliar with today’s job market • You have multiple versions of your resume • You are unclear about what you are looking to do next • You have no resume • You are not happy with your current resume • You are frustrated with the progress you have made • You are interview “rich” but offer “poor”! www.back-2-work.com Powered by: Moxxe Software Corporation

  5. The Back-2-Work Methodology • Creating A Value Statement • Assessing and establishing your “value” • Your Marketing Materials • Resume and cover letter • Marketing Material Distribution • Personal introductions & resume referrals • Networking • Selling your services • Closing The Deal • The interview process www.back-2-work.com Powered by: Moxxe Software Corporation

  6. Creating a Value Statement • For the employer: • What does this candidate bring to the table? • Why should an employer look at their resume? • What differentiates this candidate from the others? • For the candidate: • What sort of company / environment do I thrive in? • What role am I happiest playing? • What differentiates one employer from the next? • What do I need from my manager? www.back-2-work.com Powered by: Moxxe Software Corporation

  7. What is Value? “Value is that quality of anything which renders it desirable or useful” • relative worth, merit, or importance • monetary or material worth, as in commerce or trade • the worth of something in terms of the amount of other things for which it can be exchanged or in terms of some medium of exchange • equivalent worth or return in money, material, services, etc. • estimated or assigned worth; valuation • denomination, as of amonetaryissue or a postage stamp • magnitude; quantity; number represented by a figure, symbol, or the like • import or meaning; force; significance • liking or affection; favorable regard • consider with respect to worth, excellence, usefulness, or importance 18 listed! www.back-2-work.com Powered by: Moxxe Software Corporation

  8. Value Changes with the Economy • Q4 2009 • Profitability • Timeframe: Here & now • Operational focus • Optimize existing systems • Increase efficiency • Operate cheaper • Consolidate Boom Economy • Increase functionality & features • Increase capacity • New equipment & systems • Strategic focus • Look to future • Investment • Price www.back-2-work.com Powered by: Moxxe Software Corporation

  9. Leverage Your Value • Function as a consultant • In-depth knowledge of what’s driving the hiring company’s business • Understand the company’s value drivers • What does the hiring company consider valuable? • How can profits be affected? • Consider how your skills would enhance the company’s ability to drive profits • Strongest value message requires wider perspectives into the hiring company’s organization • Focus on creating value and the OUTCOME of your services! www.back-2-work.com Powered by: Moxxe Software Corporation

  10. Creating “Value” Resources • www.back-2-work.com • www.ggruk.com/services.html. • www.3smartcubes.com/pages/careers.asp • www.careeronestop.org • www.jobehaviors.com/Default.aspx • www.onetcenter.org • www.iseek.org • http://online.onetcenter.org www.back-2-work.com Powered by: Moxxe Software Corporation

  11. Your Marketing Materials • Resume • Myth vs. reality • Objective • Content • Format • Cover letters • Job specific • Prospecting for a role • Professional 3rd party recruiter (headhunter) www.back-2-work.com Powered by: Moxxe Software Corporation

  12. Resume Writing Services “focus on getting people to understand their personal value proposition - I don't think enough job seekers take the time to know that, and I don't think enough professional resume writers take the time to help them figure it out. The net result is that a lot of people are resorting to questionable tactics such as "dummying down" their resume instead of "smartening up" their job search strategy.” Resume Writer “As a professional resume writer myself I'm amazed at what people are using as their personal marketing documents.” Resume Writer www.back-2-work.com Powered by: Moxxe Software Corporation

  13. Resume Writing Resources • www.back-2-work.com • www.nrwaweb.com/index.asp • www.freeresumesamples.org • www.acinet.org/acinet/resume/resume_intro.asp • www.professional-resume-example.com • www.JobMetrx.com www.back-2-work.com Powered by: Moxxe Software Corporation

  14. Marketing Material Distribution • www.back-2-work.com • www.resumeblaster.com • www.resumerabbit.com • www.forwardyourresume.com • http://post.resumemailman.com/ • www.resumedeliver.com • http://post.resumedirector.com/rd/ • www.JobsByFax.com • www.resumearrow.com www.back-2-work.com Powered by: Moxxe Software Corporation

  15. General Job Sites • www.careerbuilder.com • www.monster.com • http://hotjobs.yahoo.com/ • www.jobs.com • www.nationjob.com • www.indeed.com • www.quintcareers.com • www.job-hunt.org • www.megajobsites.com • www.careerjet.com • www.topjobsites.com www.back-2-work.com Powered by: Moxxe Software Corporation

  16. Referral Services • Refer clients to a network of recruiting professionals (both internal and 3rd party) throughout the US or internationally • Customize the referral to industry and role specific headhunters • Reviewed vs. a database addition • Buyer beware! • Please note: You are being interviewed whenever you speak to a recruiting professional! www.back-2-work.com Powered by: Moxxe Software Corporation

  17. Professional 3rd Party Recruiters • www.mckinleygroupinc.com • www.deare.com • www.gradstaff.com • www.mazzsearch.com • www.wyattjaffe.com • www.thewoodgroupinc.com • www.keystonesearch.com • www.maexecsearch.com • www.corpres.com www.back-2-work.com Powered by: Moxxe Software Corporation

  18. Networking • What networking is and what it is not! • In person: • Industry trade shows, seminars & conferences • Networking groups • Preparation is key • Via the web: • Industry resources • Formally presenting your services to hiring organizations www.back-2-work.com Powered by: Moxxe Software Corporation

  19. Online Professional Networking • www.linkedin.com - Business networking • www.plaxo.com - Business contact management • www.craigslist.com – Local resume postings • www.care2.com - Environment, “Green” organizations • www.orkut.com - Google international social-networking site • www.ryze.com - Entrepreneurs, business contacts • www.twitter.com - Business networking • www.xing.com - International version of LINKEDIN • www.ziggs.com - Online brand management • www.UNYK.com - Online contact management • www.BusinessCard2.com - Online business card • http://jobseekernetwork.ning.com - Open network www.back-2-work.com Powered by: Moxxe Software Corporation

  20. Role / Industry Specific Job Sites • www.dice.com - IT • www.technical-resumes.com - IT • www.computerwork.com - IT • www.nrcols.com/Index.htm - Sales • www.salescareersonline.com - Sales • www.williams-exec.com - Senior Executives • http://frontlinesearch.com - Senior Executives • www.kuttnauer.com - Senior Executives • www.grnpleasanton.com - Staffing, Prof. Services & HR • www.agroqualitysearch.com - Agriculture & Food industry www.back-2-work.com Powered by: Moxxe Software Corporation

  21. Job Hunting Support Sites • www.salary.com • www.rileyguide.com • www.minorityexecsearch.com • www.cernoresearch.com • www.jobhuntersbible.com Fact: Over 210,000,000 job search sites www.back-2-work.com Powered by: Moxxe Software Corporation

  22. Closing The Deal • Understanding the interview process • Preparing for the interview • The interview • Post-interview follow-up www.back-2-work.com Powered by: Moxxe Software Corporation

  23. The Interview Process • The Company • Economic drivers • Culture • The Process • HR / Recruiters • The job description • Applicant Tracking System (ATS) • Logistics • The Interviewer • Hopes, dreams and desires! • Selection criteria • They are human! www.back-2-work.com Powered by: Moxxe Software Corporation

  24. Preparing For The Interview • The Industry • Trends & Competitors • The Market • Competitors & Current economic conditions • The Company • Financial results & the “media”! • The Role (Job Description) • Question/answer: Focus on the What? Why? How? • Your questions for the interviewer • Logistics • Where? When? With whom? www.back-2-work.com Powered by: Moxxe Software Corporation

  25. Business Research Resources • www.hoovers.com • www.OneSource.com • www.business.com • www.manta.com • www.corporateinformation.com • http://money.cnn.com/news/crc/ • www.google.com • www.<company website>.com www.back-2-work.com Powered by: Moxxe Software Corporation

  26. The Interview • Answering those “tough” questions • Focus on the services and value that you would bring • Key is to have the interviewer picturing you doing the job • Keep selling with the same vigor and enthusiasm throughout • Your questions • Are not a memory test! • Are adaptable based upon the new information you have picked up during the interview • The close • What are the next steps? In what timeframe? • Clearly re-state your interest in the role and your enthusiasm for further consideration www.back-2-work.com Powered by: Moxxe Software Corporation

  27. Post-Interview Follow-up • What went well? • What did not go so well? • New things you learned about the company? The role? • Were there any surprise questions? • What is required in order to be prepared for the next steps? www.back-2-work.com Powered by: Moxxe Software Corporation

  28. YOUR Next Steps • Share your understanding • Have a plan • Assess your efforts to date • Get a “cheerleader” • Allow time for what you enjoy • Stick with it! • Your resume indicates you have been successful at doing this a LOT! www.back-2-work.com Powered by: Moxxe Software Corporation

  29. Thank you Call: 612.812.8253 Contact: back2work@live.com Visit: www.back-2-work.com Presented By Graham Riley

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