Doodle4Google

1. Doodle4Google What I Wish for the World

2. What I Wish for the World • … we use plants for electricity • … we make college free for everyone • … we give health insurance to all who need it • … we connect everyone by cell phone or computer • Welcome to Doodle 4 Google, a competition where we invite K-12 students to play around with our homepage logo and see what new designs they come up with. This year we're inviting U.S. kids to join in the doodling fun, around the intriguing theme "What I Wish for the World.“ • Both our country and the world are undergoing significant change. At Google we believe in thinking big, and dreaming big, and we can't think of anything more important than encouraging students to do the same. • Registration closes at 11:59:59 PM Pacific time on March 17, 2009 and entries are due by 11:59:59 PM Pacific time on March 31, 2009. Teachers, you'll find everything you need to get started on the Registration page. Only teachers or school employees should register. Parents or students who are interested should contact their teacher to register them.

3. Judging • 400 State Finalists • Up to 400 doodles from across the country will be chosen by a panel of independent judges and Google employees based on which doodles they feel best represent the "What I Wish for the World" theme. In each state, 2 doodles will be selected in each grade group, meaning that each grade group and each state will be equally represented. Entries from the District of Columbia will be judged along with entries from Maryland • 40 Regional Winners • Our judging panel will choose 40 top doodles as Regional Winners. In each of the ten Regions, each grade group will have one winner. These Regional Winners will be displayed in a gallery on the Google.com website. The U.S. public will then vote for the doodles they believe best capture the theme "What I Wish for the World.” • 4 National Finalists • An awards ceremony for the 40 Regional Winners will be held at the Google New York Office on May 20, 2009. We'll also announce the four National Finalists chosen by the U.S. public (1 per grade group). • 1 National Winner • Finally, one of the four National Finalists will be awarded "National Winner of Doodle 4 Google." The National Winner's doodle will 'go live' on the Google homepage for 24 hours.

4. Judging Chart

5. The National Winner will win a $15,000 college scholarship to be used at the school of their choice, a trip to the Google New York Office, a laptop computer, and a t-shirt printed with their doodle.We'll also award the winner's school a $25,000 technology grant towards the establishment/improvement of a computer lab. Each of the other 3 National Finalists will win a trip to the Google New York Office, a laptop computer, and a t-shirt printed with their doodle. Each of the other 36 Regional Winners will win a trip to the Google New York Office and a t-shirt printed with their doodle. Each of the other 360 State Finalists will receive a "Doodle 4 Google" official winner's certificate. This year we've added a new District Quality Participation Prize in the amount of $10,000 to the school district that most encourages high-quality participation from its schools. The District Quality Participation Prize will also be a grant that goes towards the establishment/improvement of a computer lab. As part of our judging process, every doodle submitted by each school (maximum six per school) will be given an overall quality score. Doodles that make it on to the semi-finalist, finalist or national winner rounds will be given additional points. We'll then add up the total points accumulated for each school district. The district that has the highest point total at the end of the contest will receive the technology grant.

6. What if the Google logo had a Gothic twist? It would evoke the focus on height, and expressing emotion through structures. The design features would focus on detail and creating a great impression, showing the might of the establishment if represents. Name: Paul Massicott School: Haddam-Killingworth High School State: Connecticut

7.      What if we could save the rainforest? Rainforests combat global warming by absorbing carbon dioxide and they provide us with numerous resources such as food, pharmaceuticals, and industrial goods that we use in everyday life. It is essential that we save these wonderous forests for the good of the planet.

8. What does the future hold? What if artificial intelligence was allowed limitless enhancement? I believe that technology will reach a point where machines will be engineered in our image. Using our own anatomy as a stepping point, what if the pursuit of perfection results in the new age of robotics? Name: Zachary Urtes School: Patapsco High School And Center For The Arts State: Maryland

9. What if... What if wisdom and power were at your fingertips. You just might have the answer for everything - Google Name: Whitley Sullivan School: Boca Raton Community High School State: Florida

10. Music, something that many believe affects emotions and inspires our daily lives. Inspired by the Moonlight Sonata, Firebird Suite, The Planets, Flight of the Bumblebee, Four Seasons, and the Waltz of the Flowers, I say “What if…music came alive for us, in every way, musically, emotionally, and realistically!" Name: Victoria Flores School: Fort Worth Academy Of Fine Arts State: Texas

11. When I think of "What if…" I think of an abstract idea to express your opinion. So what better way can you think of than "Abstract Expressionism?" What if the Google logo was up to Jackson Pollock? This is my impression of Jackson Pollack and the Google logo together. Name: Gabriel Kitzman School: Elbert School Dist. #200 State: Colorado

12. My doodle is showing the hope that we all have, of someday having peace in our world. If we all work together, and love each other, someday, this hope may become reality. Name: Shelby Whalen School: Corunna High School State: Michigan

13. Make sure your design complements the shape of the letters in the Google logo, but don't let that restrict your creativity. Experiment with different media to see which one works best for your design Don't over-complicate your design – simpler images often have the most impact. Remember that your design could end up on the Google homepage, so imagine how it will look on screen. To find inspiration around the "What I Wish for the World?" theme, try thinking about the future and how you would like it to differ from the present. Remember to use color well and think about how it interacts with a white background. Avoid commercial or copyrighted images. Think outside the box – try to create a doodle that's different from your classmates and hasn't been done before. Feel free to use the space behind and in front of the Google letters, but try to maintain your design's overall balance. Have fun! "Doodle 4 Google" is all about creativity and enjoying designing fun things. Think about how you want to change the world. Original Doodler,Dennis Hwang’s Top Tips

14. Earth Day Vincent van Gogh’s birthday Michelangelo’s birthday Andy Warhol’s birthday 50th anniversary of disovery of DNA structure Albert Einstein’s birthday

15. The Design Process

16. Good morning! • Many of you may have, at some point, had me tell you to work on some sketches of ideas before you begin a project to get your ideas out. • We are going to use that now! • The point of this new “project” is to help you better work through your ideas, develop them, and get them down on paper!

17. LOGOs • First, we need to think about logos… • Graphic, simple, eye catching • Not too much detail - BOLD

18. There is a process (THE DESIGN PROCESS) that you will go through to get to your final product – you WILL NOT start by just making your design., • Please take NOTES and ask any questions that you may have! • We’re going to go through the steps, from brainstorming to sketching to reworking final ideas!

19. The Process! • The same basic process is used to design EVERYTHING…..it all has to do with: • CONCEPT or INTENT • “the Idea” – what you want to do • PROCESS • the steps you go thru to create something • PRODUCT • Does your final product fulfill what your original concept was?

20. Sample Process

21. Concept BRAINSTORMING : Start by making a list of ideas for what you envision that the world ‘needs’, or where you’d like to see it in the future. • The best ideas are not always the most obvious. You are welcome to brainstorm with those around you – they may have different experiences and ideas than you!

22. Concept Editing: • Your list will contain some terms that are more important than others. Go through the list and rate the ideas that you think are the best • Circle the words that you feel are going to help the most!

23. Process THUMBNAIL SKETCHES • These are SMALL, simple drawings • You can fit 6 -10 of them on a piece of paper. • It is important that they be drawn quickly since you want to record your ideas while they are fresh in your mind • Do not make them detailed, finished sketches!!! • Each image can suggest different versions of the same idea OR a new idea. You need to put them all down on paper as quick as you can in a stream-of-consciousness style.

24. Your paper could look like this with your thumbnails… but you do not have to draw the boxes…

25. Sketches Final idea This is a good series of thumbnail sketches. They start by exploring many different ideas on the first pages. On the last page the best idea is elaborated on and formatted

26. #3 This student’s thumbnails are all clever ideas but he was not satisfied. After choosing the most promising he went through an extensive refinement process. Notice there is COLOR EXPERIMENTATION!

27. Process ROUGH DRAFT #1 • The first full-sized sketch of the image is called a rough because it is just that – a rough outline of an idea!!! 8.5 x 11 • The first rough is a sketch that enlarges the thumbnail to the full size you’d like it to be. The image is then refined through a series of steps until all of the design problems are solved.

28. ROUGH DRAFT #2 • The 2nd full-sized sketch of the image will have VISIBLE changes to it – and not just in color or size – in the actual design! 8.5 x 11 • Your goal is to talk to your peers, to your teacher, and to make this logo even more clear and more successful.

29. FINAL DRAFT • This is your FINAL draft of the logo. • It will again have a VISIBLE change from the 2nd rough draft, and not just in color or size choices • This will be the final product that we will turn in, so it needs to be neatly done and 8.5 x 11.

30. Roughs and Making Changes Here we see the initial ROUGH and modifications made on it

31. Three subtly different versions of the sun's face and flames are drawn until he was satisfied with the design.

32. Lastly, CRAFTSMANSHIP • Are there any extra marks, guide lines, smears, finger prints or dirty spots that can be erased to make the composition cleaner? Fix these! • Is the logo placed in the most appropriate place on the page? Is there too much space around the image making it look lost or unimportant?

33. Your Assignment for this Week - • Design! • You are to come up with TWO different logos for the Google contest • You are using black, white and color • SIZE - The rough drafts and finished product will be 8.5” x 11” inches (all three!) DUE NEXT WED!!!

34. MATERIAL OPTIONS • cut construction paper • pen/ink (be careful of neatness!) • markers • colored pencils ONLY if you can make BOLD color – not light! • watercolor

35. You will turn in…. • Brainstorming written list – min.of 10 ideas • thumbnail sketches - min. of 8 WITH some in color All of the parts of the following for BOTH logos you create: • rough draft #1 • rough draft #2 • FINAL draft These will ALL be part of your grade!!